Selling Buzz: Roku Inc. [ROKU] SVP General Counsel, Secretary KAY STEPHEN H sells 1,232 shares of the company

Investors can expect a company’s stock to rise or fall based on the buying and selling of stock by its insiders. Roku Inc. shares valued at $81,189 were sold by KAY STEPHEN H on Sep 06. At $65.90 per share, KAY STEPHEN H sold 1,232 shares. The insider’s holdings dropped to 78,703 shares worth approximately $4.79 million following the completion of this transaction.


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Also, KAY STEPHEN H sold 1,433 shares, netting a total of over 95,925 in proceeds. Following the sale of shares at $66.94 each, the insider now holds 79,935 shares.

Before that, Fuchsberg Gilbert had sold 3,218 shares from its account. In a trade valued at $215,413, the SVP, Corporate Development traded Roku Inc. shares for $66.94 each. Upon closing the transaction, the insider’s holdings decreased to 3,218 shares, worth approximately $1.97 million.

As published in a research note from Pivotal Research Group on September 08, 2022, Roku Inc. [ROKU] has been rated up from a Sell to a Hold and the price target has been revised to $60. This represents a -1.48% premium over Thursday’s closing price. Analysts at Pivotal Research Group downgraded the stock from ‘”a Hold”‘ to ‘”a Sell”‘ outlook in a report released in early August. As of July 29, 2022, Susquehanna has decreased its “Positive” rating to a “Neutral” for ROKU. Earlier on July 29, 2022, Evercore ISI downgraded its rating. Their new recommendation was “an In-line” for ROKU stock which previously was a “an Outperform”.

Analyzing ROKU’s Price Performance

On Thursday, Roku Inc. [NASDAQ: ROKU] plunged -7.22% to $60.89. The stock’s lowest price that day was $60.74, but it reached a high of $66.25 in the same session. During the last five days, there has been a drop of approximately -17.50%. Over the course of the year, Roku Inc. shares have dropped approximately -73.32%. Shares of the company reached a 52-week high of $238.36 on 01/03/22 and a 52-week low of $60.74 on 09/22/22. A 50-day SMA is recorded $76.15, while a 200-day SMA reached $118.67. Nevertheless, trading volume fell to 8.66 million shares from 8.65 million shares the previous day.

Support And Resistance Levels for Roku Inc. (ROKU)

According to the 24-hour chart, there is a support level at 59.00, which, if violated, would cause prices to drop to 57.12. In the upper region, resistance lies at 64.51. The next price resistance is at 68.14. RSI (Relative Strength Index) is 36.47 on the 14-day chart, showing neutral technical sentiment. Moving Average Convergence Divergence (MACD) is at -3.43, which suggests the price will decrease in the coming days. Percent R is at 98.95%, indicating bearish price movement. Stochastics %K at holding indicates that the stock is to be held.

Is Roku Inc. subject to short interest?

Stocks of Roku Inc. saw a sharp steep in short interest on Jul 14, 2022 dropping by -1.01 million shares to 7.47 million. Data from Yahoo Finance shows that the short interest on Jun 14, 2022 was 8.48 million shares. A decline of -13.52% in short interest reflects a negative sentiment towards the stock. Despite the fact that short shares comprise just 0.98 of the overall float, the days-to-cover ratio (short ratio) decline to 0.98.

Which companies own the most shares of Roku Inc. (ROKU)?

According to The Vanguard Group, Inc. filings, the company currently owns 10,446,853 shares, which is about 8.65% of the total ROKU shares outstanding. The investor’s shares have appreciated by 207,866 from its previous 13-F filing of 10238987.0 shares. With the completion of the buy transaction, ARK Investment Management LLC’s stake is now worth $689,830,352. Fidelity Management & Research Co reduced a -10.72% interest valued at $622.55 million while Nikko Asset Management Co., Ltd. purchased a 1,360,720 stake. A total of 1,344,218 shares of Roku Inc. were bought by Nikko Asset Management Americas, during the quarter, and 73,273 were bought by Wellington Management Co. LLP. In its current portfolio, BlackRock Fund Advisors holds 4,175,164 shares valued at $283.91 million.

In terms of Roku Inc. share price expectations, FactSet research, analysts set an average price target of $81.00 in the next 12 months, up nearly 21.91% from the previous closing price of $65.62. Analysts anticipate Roku Inc. stock to reach $130.00 by 2022, with the lowest price target being $53.00. In spite of this, 31 analysts ranked Roku Inc. stock as an Overweight at the end of 2022. On July 29, 2022, BofA Securities assigned a price target of “an Underperform” to the stock and downgraded coverage with a $55.

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