ZETA short interest jump by 3.1%, reflecting negative sentiment


Investors can expect a company’s stock to rise or fall based on the buying and selling of stock by its insiders. Zeta Global Holdings Corp. shares valued at $64,440 were sold by NIEHAUS ROBERT H on Mar 08. At $11.04 per share, NIEHAUS ROBERT H sold 5,837 shares. The insider’s holdings dropped to 15,246,891 shares worth approximately $131.28 million following the completion of this transaction.

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Also, NIEHAUS ROBERT H sold 7,911 shares, netting a total of over 87,021 in proceeds. Following the sale of shares at $11.00 each, the insider now holds 15,252,728 shares.

Before that, NIEHAUS ROBERT H had sold 29,283 shares from its account. In a trade valued at $322,699, the Director traded Zeta Global Holdings Corp. shares for $11.02 each. Upon closing the transaction, the insider’s holdings decreased to 29,283 shares, worth approximately $131.39 million.

Analyzing ZETA Stock Performance

On Thursday, Zeta Global Holdings Corp. [NYSE: ZETA] rose 0.35% to $8.61. The stock’s lowest price that day was $8.56, but it reached a high of $8.74 in the same session. During the last five days, there has been a surge of approximately 4.36%. Over the course of the year, Zeta Global Holdings Corp. shares have jumped approximately 5.39%. Shares of the company reached a 52-week high of $11.28 on 02/27/23 and a 52-week low of $7.89 on 05/17/23. A 50-day SMA is recorded $9.58, while a 200-day SMA reached $8.58. Nevertheless, trading volume fell to 1.09 million shares from 1.1 million shares the previous day.

Support And Resistance Levels for Zeta Global Holdings Corp. (ZETA)

According to the 24-hour chart, there is a support level at 8.53, which, if violated, would cause prices to drop to 8.46. In the upper region, resistance lies at 8.71. The next price resistance is at 8.82. RSI (Relative Strength Index) is 43.73 on the 14-day chart, showing neutral technical sentiment. Moving Average Convergence Divergence (MACD) is at 0.32, which suggests the price will decrease in the coming days. Percent R is at 39.50%, indicating low price movement. Stochastics %K at holding indicates that the stock is to be held.

Is Zeta Global Holdings Corp. subject to short interest?

Stocks of Zeta Global Holdings Corp. saw a sharp rise in short interest on Apr 27, 2023 jumping by 0.29 million shares to 9.35 million. Data from Yahoo Finance shows that the short interest on Mar 30, 2023 was 9.06 million shares. A jump of 3.1% in short interest reflects a negative sentiment towards the stock. Despite the fact that short shares comprise just 11.15 of the overall float, the days-to-cover ratio (short ratio) jumped to 11.15.

Which companies own the most shares of Zeta Global Holdings Corp. (ZETA)?

According to GPI Capital LP filings, the company currently owns 16,237,054 shares, which is about 9.26% of the total ZETA shares outstanding. With the completion of the sale transaction, The Vanguard Group, Inc.’s stake is now worth $121,282,677. BlackRock Fund Advisors reduced a -1.27% interest valued at $69.02 million while Granahan Investment Management, L sold a -793,135 stake. A total of 27,171 shares of Zeta Global Holdings Corp. were sold by ClearBridge Investments LLC during the quarter, and 2,853,656 by Lord, Abbett & Co. LLC. In its current portfolio, SSgA Funds Management, Inc. holds 2,497,571 shares valued at $24.25 million.

In terms of Zeta Global Holdings Corp. share price expectations, FactSet research, analysts set an average price target of $13.40 in the next 12 months, up nearly 51.52% from the previous closing price of $8.58. Analysts anticipate Zeta Global Holdings Corp. stock to reach $21.00 by 2023, with the lowest price target being $10.00. In spite of this, 12 analysts ranked Zeta Global Holdings Corp. stock as an Overweight at the end of 2023.


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