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Taking a look at what insiders are doing to gauge the Roku Inc (ROKU)’s direction

Investors can expect a company’s stock to rise or fall based on the buying and selling of stock by its insiders. Roku Inc shares valued at $15,779 were purchased by MATT BANKS on Jan 02 ’25. At $75.14 per share, MATT BANKS acquired 210 shares.

Also, Jedda Dan sold 1,000 shares, netting a total of over 82,730 in proceeds. Following the sale of shares at $82.73 each, the insider now holds 64,555 shares.

Before that, DANIEL JEDDA had added 1,000 shares to its account. In a trade valued at $82,730, the Officer bought Roku Inc shares for $82.73 each.

As published in their initiating research note from UBS on November 22, 2024, Roku Inc [ROKU] has been a Neutral and the price target has been revised to $73. Analysts at Robert W. Baird upgraded the stock from ‘”a Neutral”‘ to ‘”an Outperform”‘ outlook in a report released in mid November. As of October 10, 2024, JP Morgan has reiterated its “an Overweight” rating for ROKU. Earlier on October 01, 2024, MoffettNathanson upgraded its rating. Their new recommendation was “a Neutral” for ROKU stock which previously was a “a Sell”.

Analyzing ROKU Stock Performance

During the last five days, there has been a drop of approximately -6.37%. Over the course of the year, Roku Inc shares have jumped approximately 0.20%. Shares of the company reached a 52-week high of $76.14 on 01/02/25 and a 52-week low of $73.58 on 01/02/25. A 50-day SMA is recorded $75.40, while a 200-day SMA reached $66.18. Nevertheless, trading volume fell to 1.92 million shares from 2.16 million shares the previous day.

Support And Resistance Levels for Roku Inc (ROKU)

According to the 24-hour chart, there is a support level at 73.33, which, if violated, would cause prices to drop to 72.18. In the upper region, resistance lies at 75.89. The next price resistance is at 77.30. RSI (Relative Strength Index) is 42.62 on the 14-day chart, showing neutral technical sentiment. Moving Average Convergence Divergence (MACD) is at -4.56, which suggests the price will decrease in the coming days. Percent R is at 89.43%, indicating bearish price movement. Stochastics %K at buying indicates that the stock is to be held.

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