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The Attractiveness of Investing In Southern Company (SO) is Growing

In a filing, Southern Company revealed its Chairman, President & CEO, APC Peoples James Jeffrey unloaded Company’s shares for reported $1.25 million on Feb 11 ’25. In the deal valued at $86.00 per share,14,540 shares were sold. As a result of this transaction, Peoples James Jeffrey now holds 13,236 shares worth roughly $ 1.14 million.

Then, Peoples James Jeffrey bought 14,540 shares, generating $1,250,440 in total proceeds.

Before that, Cummiskey Christopher sold 837 shares. Southern Company shares valued at $69,739 were divested by the EVP & CCO at a price of $83.32 per share. As a result of the transaction, Cummiskey Christopher now holds 22,502 shares, worth roughly $1.93 million.

Guggenheim downgraded its Southern Company [SO] rating to a Neutral from a a Buy in a research note published recently. A number of analysts have revised their coverage, including Jefferies’s analysts, who began to cover the stock in mid September with a ‘”a Hold”‘ rating. Mizuho also remained covering SO and has decreased its forecast on September 16, 2024 with a “Neutral” recommendation from previously “an Outperform” rating. Wolfe Research revised its rating on August 02, 2024. It rated SO as “a Peer perform” which previously was an “an Outperform”.

Price Performance Review of SO

On Tuesday, Southern Company [NYSE:SO] saw its stock jump 0.36% to $85.89. Over the last five days, the stock has gained 0.44%. Southern Company shares have risen nearly 4.34% since the year began. Nevertheless, the stocks have risen 26.66% over the past one year. While a 52-week high of $94.45 was reached on 02/14/25, a 52-week low of $65.80 was recorded on 01/06/25. SMA at 50 days reached $83.59, while 200 days put it at $84.43.

Levels Of Support And Resistance For SO Stock

The 24-hour chart illustrates a support level at 85.07, which if violated will result in even more drops to 84.26. On the upside, there is a resistance level at 86.30. A further resistance level may holdings at 86.72. The Relative Strength Index (RSI) on the 14-day chart is 56.19, which indicates neutral technical sentiment, while the Moving Average Convergence Divergence (MACD) stands at 1.22, which suggests price will go up in the next trading period. Percent R suggests that price movement has been low at 33.19%. Stochastics %K at 62.49% indicates the stock is a holding.

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