Investors can expect a company’s stock to rise or fall based on the buying and selling of stock by its insiders. Roku Inc shares valued at $502,000 were sold by Jedda Dan on Feb 14 ’25. At $100.40 per share, Jedda Dan sold 5,000 shares. The insider’s holdings dropped to 58,555 shares worth approximately $4.77 million following the completion of this transaction.
Also, Jedda Dan sold 2,000 shares, netting a total of over 199,900 in proceeds. Following the sale of shares at $99.95 each, the insider now holds 56,555 shares.
Before that, Wood Anthony J. had sold 25,000 shares from its account. In a trade valued at $2,510,000, the CEO and Chairman BOD traded Roku Inc shares for $100.40 each. Upon closing the transaction, the insider’s holdings decreased to 25,000 shares, worth approximately $2.16 million.
As published in a research note from Jefferies on February 20, 2025, Roku Inc [ROKU] has been rated up from an Underperform to a Hold and the price target has been revised to $100 from $55. Analysts at Wells Fargo upgraded the stock from ‘”an Equal weight”‘ to ‘”an Overweight”‘ outlook in a report released in mid February. As of February 14, 2025, Pivotal Research Group has increased its “Hold” rating to a “Buy” for ROKU. Earlier on January 21, 2025, JMP Securities initiated its rating. Their recommendation was “a Mkt outperform” for ROKU stock.
Analyzing ROKU Stock Performance
During the last five days, there has been a drop of approximately -12.18%. Over the course of the year, Roku Inc shares have jumped approximately 9.62%. Shares of the company reached a 52-week high of $104.96 on 02/14/25 and a 52-week low of $73.58 on 01/02/25. A 50-day SMA is recorded $81.98, while a 200-day SMA reached $70.25. Nevertheless, trading volume fell to 2.81 million shares from 3.53 million shares the previous day.
Support And Resistance Levels for Roku Inc (ROKU)
According to the 24-hour chart, there is a support level at 79.55, which, if violated, would cause prices to drop to 77.62. In the upper region, resistance lies at 85.21. The next price resistance is at 88.94. RSI (Relative Strength Index) is 44.71 on the 14-day chart, showing neutral technical sentiment. Moving Average Convergence Divergence (MACD) is at -4.08, which suggests the price will decrease in the coming days. Percent R is at 97.43%, indicating bearish price movement. Stochastics %K at buying indicates that the stock is to be held.
