The buying and selling of stock by a company’s insider give investors a sense that the stock will rise or fall in the future. Southwest Airlines Co shares valued at $150,150 were purchased by Cush C. David on Mar 12 ’25. At $30.03 per share, Cush C. David acquired 5,000 shares. The insider’s holdings grew to 19,011 shares worth approximately $0.64 million following the completion of this transaction.
Also, Watson Patricia A purchased 3,268 shares, netting a total of over 99,935 in proceeds. Following the buying of shares at $30.58 each, the insider now holds 11,243 shares.
Before that, Reynolds Christopher P. had added 3,258 shares to its account. In a trade valued at $99,955, the Director bought Southwest Airlines Co shares for $30.68 each. Upon closing the transaction, the insider’s holdings increased to 3,258 shares, worth approximately $0.64 million.
As published in a research note from JP Morgan on March 03, 2025, Southwest Airlines Co [LUV] has been rated down from a Neutral to an Underweight and the price target has been revised to $25. Analysts at Argus upgraded the stock from ‘”a Hold”‘ to ‘”a Buy”‘ outlook in a report released in mid February. As of January 17, 2025, BofA Securities has decreased its “Neutral” rating to a “an Underperform” for LUV. Earlier on January 16, 2025, Citigroup downgraded its rating. Their new recommendation was “a Sell” for LUV stock which previously was a “a Neutral”.
Analyzing LUV Stock Performance
During the last five days, there has been a surge of approximately 11.63%. Over the course of the year, Southwest Airlines Co shares have dropped approximately -0.06%. Shares of the company reached a 52-week high of $34.41 on 01/06/25 and a 52-week low of $27.65 on 03/10/25. A 50-day SMA is recorded $31.18, while a 200-day SMA reached $30.03.
Support And Resistance Levels for Southwest Airlines Co (LUV)
According to the 24-hour chart, there is a support level at 32.66, which, if violated, would cause prices to drop to 31.71. In the upper region, resistance lies at 34.15. The next price resistance is at 34.69. RSI (Relative Strength Index) is 66.56 on the 14-day chart, showing neutral technical sentiment. Moving Average Convergence Divergence (MACD) is at 2.03, which suggests the price will increase in the coming days. Percent R is at 2.46%, indicating bullish price movement. Stochastics %K at selling indicates that the stock is to be held.