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Taking a look at what insiders are doing to gauge the Sprouts Farmers Market Inc (SFM)’s direction

The buying and selling of stock by a company’s insider give investors a sense that the stock will rise or fall in the future. Sprouts Farmers Market Inc shares valued at $61,152 were sold by Gmelich Alisa on Mar 17 ’25. At $137.42 per share, Gmelich Alisa sold 445 shares. The insider’s holdings dropped to 4,436 shares worth approximately $0.62 million following the completion of this transaction.

Also, Zalatoris Timmi sold 2,603 shares, netting a total of over 357,704 in proceeds. Following the sale of shares at $137.42 each, the insider now holds 13,340 shares.

Before that, Hamilton Dustin had sold 1,819 shares from its account. In a trade valued at $249,967, the Chief Stores Officer traded Sprouts Farmers Market Inc shares for $137.42 each. Upon closing the transaction, the insider’s holdings decreased to 1,819 shares, worth approximately $3.3 million.

As published in a research note from Deutsche Bank on March 17, 2025, Sprouts Farmers Market Inc [SFM] has been rated up from a Hold to a Buy and the price target has been revised to $190. Analysts at Northcoast upgraded the stock from ‘”a Neutral”‘ to ‘”a Buy”‘ outlook in a report released in late February. As of September 16, 2024, Evercore ISI has increased its “an In-line” rating to a “an Outperform” for SFM. Earlier on September 12, 2024, RBC Capital Mkts initiated its rating. Their recommendation was “a Sector perform” for SFM stock.

Analyzing SFM Stock Performance

During the last five days, there has been a surge of approximately 2.49%. Over the course of the year, Sprouts Farmers Market Inc shares have jumped approximately 10.82%. Shares of the company reached a 52-week high of $178.99 on 02/18/25 and a 52-week low of $127.35 on 01/02/25. A 50-day SMA is recorded $150.07, while a 200-day SMA reached $119.76.

Support And Resistance Levels for Sprouts Farmers Market Inc (SFM)

According to the 24-hour chart, there is a support level at 137.24, which, if violated, would cause prices to drop to 133.66. In the upper region, resistance lies at 143.37. The next price resistance is at 145.91. RSI (Relative Strength Index) is 45.59 on the 14-day chart, showing neutral technical sentiment. Moving Average Convergence Divergence (MACD) is at 0.19, which suggests the price will decrease in the coming days. Percent R is at 46.89%, indicating low price movement. Stochastics %K at holding indicates that the stock is to be held.

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