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The Potential Rise in the Price of Yum Brands Inc (YUM) following insiders activity

Yum Brands Inc’s recent filing unveils that its Chief Executive Officer Gibbs David W unloaded Company’s shares for reported $0.82 million on Mar 17 ’25. In the deal valued at $154.24 per share,5,293 shares were sold. As a result of this transaction, Gibbs David W now holds 157,893 shares worth roughly $23.34 million.

Then, Gibbs David W bought 5,293 shares, generating $816,392 in total proceeds.

Before that, Skeans Tracy L sold 10,434 shares. Yum Brands Inc shares valued at $1,652,276 were divested by the COO and CPO at a price of $158.36 per share. As a result of the transaction, Skeans Tracy L now holds 0 shares, worth roughly $0.0.

Bernstein downgraded its Yum Brands Inc [YUM] rating to a Mkt perform from a an Outperform in a research note published on January 22, 2025; the price target was decreased to $135 from $140. A number of analysts have revised their coverage, including Morgan Stanley’s analysts, who decreased its forecast for the stock in late January from “an Overweight” to “an Equal-weight”. Citigroup also remained covering YUM and has decreased its forecast on January 10, 2025 with a “Neutral” recommendation from previously “Buy” rating. Argus revised its rating on December 31, 2024. It rated YUM as “a Buy” which previously was an “a Hold”.

Price Performance Review of YUM

On Friday, Yum Brands Inc [NYSE:YUM] saw its stock fall -8.44% to $147.83. Over the last five days, the stock has lost -5.09%. Yum Brands Inc shares have risen nearly 10.19% since the year began. Nevertheless, the stocks have risen 6.34% over the past one year. While a 52-week high of $163.30 was reached on 03/07/25, a 52-week low of $122.13 was recorded on 01/13/25. SMA at 50 days reached $149.76, while 200 days put it at $137.51.

Levels Of Support And Resistance For YUM Stock

The 24-hour chart illustrates a support level at 143.64, which if violated will result in even more drops to 139.45. On the upside, there is a resistance level at 155.67. A further resistance level may holdings at 163.51. The Relative Strength Index (RSI) on the 14-day chart is 38.95, which indicates neutral technical sentiment, while the Moving Average Convergence Divergence (MACD) stands at -1.09, which suggests price will go down in the next trading period. Percent R suggests that price movement has been bearish at 96.28%. Stochastics %K at 62.14% indicates the stock is a holding.

How much short interest is there in Yum Brands Inc?

A steep rise in short interest was recorded in Yum Brands Inc stocks on 2025-03-14, dropping by -0.41 million shares to a total of 6.92 million shares. Yahoo Finance data shows the prior-month short interest on 2025-02-14 was 7.33 million shares. There was a decline of -5.87%, which implies that there is a negative sentiment for the stock.

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