Bread Financial Holdings Inc’s filing revealed that its Director Fawcett John J. acquired Company’s shares for reported $51020.0 on Oct 28 ’24. In the deal valued at $51.02 per share,1,000 shares were bought. As a result of this transaction, Fawcett John J. now holds 6,473 shares worth roughly $0.29 million.
Then, Fawcett John J. bought 2,000 shares, generating $99,644 in total proceeds. Upon buying the shares at $49.82, the Director now owns 5,473 shares.
Morgan Stanley downgraded its Bread Financial Holdings Inc [BFH] rating to an Underweight from a an Overweight in a research note published recently. A number of analysts have revised their coverage, including Morgan Stanley’s analysts, who increased its forecast for the stock in mid December from “an Underweight” to “an Overweight”. BofA Securities also remained covering BFH and has increased its forecast on August 09, 2024 with a “Buy” recommendation from previously “Neutral” rating. Compass Point started covering the stock on July 16, 2024. It rated BFH as “a Buy”.
Price Performance Review of BFH
On Friday, Bread Financial Holdings Inc [NYSE:BFH] saw its stock fall -0.81% to $44.03. Over the last five days, the stock has gained 5.13%. Bread Financial Holdings Inc shares have fallen nearly -27.89% since the year began. Nevertheless, the stocks have risen 24.45% over the past one year. While a 52-week high of $66.71 was reached on 01/23/25, a 52-week low of $32.10 was recorded on 04/07/25. SMA at 50 days reached $52.94, while 200 days put it at $54.14.
Levels Of Support And Resistance For BFH Stock
The 24-hour chart illustrates a support level at 42.57, which if violated will result in even more drops to 41.11. On the upside, there is a resistance level at 45.06. A further resistance level may holdings at 46.09. The Relative Strength Index (RSI) on the 14-day chart is 39.70, which indicates neutral technical sentiment, while the Moving Average Convergence Divergence (MACD) stands at -2.03, which suggests price will go down in the next trading period. Percent R suggests that price movement has been low at 60.14%. Stochastics %K at 50.39% indicates the stock is a holding.
How much short interest is there in Bread Financial Holdings Inc?
A steep rise in short interest was recorded in Bread Financial Holdings Inc stocks on 2025-03-31, growing by 0.42 million shares to a total of 4.16 million shares. Yahoo Finance data shows the prior-month short interest on 2025-02-28 was 3.74 million shares. There was a rise of 10.1%, which implies that there is a positive sentiment for the stock.