e.l.f. Beauty Inc’s recently made public that its Director Watson Maureen C. unloaded Company’s shares for reported $0.27 million on Mar 07 ’25. In the deal valued at $67.39 per share,4,000 shares were sold. As a result of this transaction, Watson Maureen C. now holds 1,888 shares worth roughly $98496.96.
Then, Watson Maureen C. bought 4,000 shares, generating $269,580 in total proceeds.
Before that, Levitan Lauren Cooks sold 4,900 shares. e.l.f. Beauty Inc shares valued at $371,876 were divested by the Director at a price of $75.89 per share. As a result of the transaction, Levitan Lauren Cooks now holds 14,027 shares, worth roughly $0.73 million.
UBS downgraded its e.l.f. Beauty Inc [ELF] rating to a Neutral from a a Buy in a research note published on February 07, 2025; the price target was decreased to $74 from $158. A number of analysts have revised their coverage, including Morgan Stanley’s analysts, who decreased its forecast for the stock in early February from “an Overweight” to “an Equal-weight”. DA Davidson also remained covering ELF and has decreased its forecast on February 07, 2025 with a “Neutral” recommendation from previously “Buy” rating. Morgan Stanley revised its rating on January 13, 2025. It rated ELF as “an Overweight” which previously was an “an Equal-weight”.
Price Performance Review of ELF
On Tuesday, e.l.f. Beauty Inc [NYSE:ELF] saw its stock fall -2.41% to $52.17. Over the last five days, the stock has gained 2.29%. e.l.f. Beauty Inc shares have fallen nearly -58.45% since the year began. Nevertheless, the stocks have fallen -67.98% over the past one year. While a 52-week high of $219.77 was reached on 01/15/25, a 52-week low of $49.90 was recorded on 04/04/25. SMA at 50 days reached $67.05, while 200 days put it at $118.84.
Levels Of Support And Resistance For ELF Stock
The 24-hour chart illustrates a support level at 51.29, which if violated will result in even more drops to 50.40. On the upside, there is a resistance level at 53.53. A further resistance level may holdings at 54.88. The Relative Strength Index (RSI) on the 14-day chart is 33.93, which indicates neutral technical sentiment, while the Moving Average Convergence Divergence (MACD) stands at -4.67, which suggests price will go down in the next trading period. Percent R suggests that price movement has been bearish at 88.11%. Stochastics %K at 16.66% indicates the stock is a buying.
How much short interest is there in e.l.f. Beauty Inc?
A steep rise in short interest was recorded in e.l.f. Beauty Inc stocks on 2025-03-31, dropping by -0.16 million shares to a total of 7.46 million shares. Yahoo Finance data shows the prior-month short interest on 2025-02-28 was 7.62 million shares. There was a decline of -2.1%, which implies that there is a negative sentiment for the stock.
The most recent change occurred on December 13, 2024 when Goldman began covering the stock and recommended ‘”a Buy”‘ rating along with a $165 price target.
