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Understanding the Risks of Investing in Southwest Airlines Co (LUV)

Southwest Airlines Co’s recent filing unveils that its Director Cush C. David acquired Company’s shares for reported $0.15 million on Mar 12 ’25. In the deal valued at $30.03 per share,5,000 shares were bought. As a result of this transaction, Cush C. David now holds 19,011 shares worth roughly $0.47 million.

Then, Watson Patricia A bought 3,268 shares, generating $99,935 in total proceeds. Upon buying the shares at $30.58, the Director now owns 11,243 shares.

Before that, Reynolds Christopher P. bought 3,258 shares. Southwest Airlines Co shares valued at $99,955 were divested by the Director at a price of $30.68 per share. As a result of the transaction, Reynolds Christopher P. now holds 18,914 shares, worth roughly $0.47 million.

Jefferies downgraded its Southwest Airlines Co [LUV] rating to an Underperform from a a Hold in a research note published recently. A number of analysts have revised their coverage, including UBS’s analysts, who increased its forecast for the stock in mid March from “a Sell” to “a Neutral”. Melius also remained covering LUV and has increased its forecast on March 20, 2025 with a “Hold” recommendation from previously “Sell” rating. JP Morgan revised its rating on March 03, 2025. It rated LUV as “an Underweight” which previously was an “a Neutral”.

Price Performance Review of LUV

On Thursday, Southwest Airlines Co [NYSE:LUV] saw its stock fall -0.48% to $24.74. Over the last five days, the stock has lost -4.07%. Southwest Airlines Co shares have fallen nearly -26.41% since the year began. Nevertheless, the stocks have fallen -11.80% over the past one year. While a 52-week high of $36.12 was reached on 03/25/25, a 52-week low of $23.58 was recorded on 04/17/25. SMA at 50 days reached $30.17, while 200 days put it at $30.18.

Levels Of Support And Resistance For LUV Stock

The 24-hour chart illustrates a support level at 24.30, which if violated will result in even more drops to 23.87. On the upside, there is a resistance level at 25.16. A further resistance level may holdings at 25.57. The Relative Strength Index (RSI) on the 14-day chart is 34.11, which indicates neutral technical sentiment, while the Moving Average Convergence Divergence (MACD) stands at -2.29, which suggests price will go down in the next trading period. Percent R suggests that price movement has been bearish at 95.23%. Stochastics %K at 8.23% indicates the stock is a buying.

How much short interest is there in Southwest Airlines Co?

A steep rise in short interest was recorded in Southwest Airlines Co stocks on 2025-03-31, dropping by -8.53 million shares to a total of 33.12 million shares. Yahoo Finance data shows the prior-month short interest on 2025-02-28 was 41.65 million shares. There was a decline of -25.77%, which implies that there is a negative sentiment for the stock.

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