In a filing, e.l.f. Beauty Inc revealed its Officer JENNIFER HARTNETT acquired Company’s shares for reported $0.94 million on Jun 05 ’25. In the deal valued at $117.24 per share,8,010 shares were bought.
Then, Hartnett Jennifer Catherine sold 9,921 shares, generating $1,146,517 in total proceeds. Upon selling the shares at $115.56, the Chief Commercial Officer now owns 63,409 shares.
Before that, Franks Joshua Allen sold 11,860 shares. e.l.f. Beauty Inc shares valued at $1,370,597 were divested by the SVP, Operations at a price of $115.56 per share. As a result of the transaction, Franks Joshua Allen now holds 121,967 shares, worth roughly $14.2 million.
UBS downgraded its e.l.f. Beauty Inc [ELF] rating to a Neutral from a a Buy in a research note published on February 07, 2025; the price target was decreased to $74 from $158. A number of analysts have revised their coverage, including Morgan Stanley’s analysts, who decreased its forecast for the stock in early February from “an Overweight” to “an Equal-weight”. DA Davidson also remained covering ELF and has decreased its forecast on February 07, 2025 with a “Neutral” recommendation from previously “Buy” rating. Morgan Stanley revised its rating on January 13, 2025. It rated ELF as “an Overweight” which previously was an “an Equal-weight”.
Price Performance Review of ELF
On Friday, e.l.f. Beauty Inc [NYSE:ELF] saw its stock fall -1.02% to $116.46. Over the last five days, the stock has gained 2.36%. e.l.f. Beauty Inc shares have fallen nearly -7.24% since the year began. Nevertheless, the stocks have fallen -36.96% over the past one year. While a 52-week high of $219.77 was reached on 01/15/25, a 52-week low of $49.40 was recorded on 04/16/25. SMA at 50 days reached $73.64, while 200 days put it at $100.34.
Levels Of Support And Resistance For ELF Stock
The 24-hour chart illustrates a support level at 116.33, which if violated will result in even more drops to 115.00. On the upside, there is a resistance level at 119.22. A further resistance level may holdings at 120.78. The Relative Strength Index (RSI) on the 14-day chart is 83.22, which indicates overbought technical sentiment, while the Moving Average Convergence Divergence (MACD) stands at 14.45, which suggests price will go up in the next trading period. Percent R suggests that price movement has been bullish at 10.96%. Stochastics %K at 90.13% indicates the stock is a selling.
The most recent change occurred on December 13, 2024 when Goldman began covering the stock and recommended ‘”a Buy”‘ rating along with a $165 price target.
