The buying and selling of stock by a company’s insider give investors a sense that the stock will rise or fall in the future. Booking Holdings Inc shares valued at $5,425,697 were sold by Fogel Glenn D on Jun 16 ’25. At $5356.07 per share, Fogel Glenn D sold 1,013 shares. The insider’s holdings dropped to 27,646 shares worth approximately $146.14 million following the completion of this transaction.
Also, GLENN D FOGEL & AMY J ROBERTS purchased 1,013 shares, netting a total of over 5,367,259 in proceeds.
Before that, Fogel Glenn D had sold 1,013 shares from its account. In a trade valued at $5,310,502, the CEO AND PRESIDENT traded Booking Holdings Inc shares for $5242.35 each. Upon closing the transaction, the insider’s holdings decreased to 1,013 shares, worth approximately $151.5 million.
As published in a research note from BTIG Research on April 04, 2025, Booking Holdings Inc [BKNG] has been rated up from a Neutral to a Buy and the price target has been revised to $5500. Analysts at CFRA upgraded the stock from ‘”a Hold”‘ to ‘”a Buy”‘ outlook in a report released in mid February. As of November 27, 2024, Robert W. Baird has initiated its “an Outperform” rating for BKNG. Earlier on September 06, 2024, Truist initiated its rating. Their recommendation was “a Hold” for BKNG stock.
Analyzing BKNG Stock Performance
On last trading session,, Booking Holdings Inc [NASDAQ: BKNG] plunged -0.28% to $5286.26. The stock’s lowest price that day was $5277.57, but it reached a high of $5351.9 in the same session. During the last five days, there has been a drop of approximately -3.29%. Over the course of the year, Booking Holdings Inc shares have jumped approximately 6.40%. Shares of the company reached a 52-week high of $5,639.70 on 06/05/25 and a 52-week low of $4,096.23 on 04/09/25.
Support And Resistance Levels for Booking Holdings Inc (BKNG)
According to the 24-hour chart, there is a support level at 5,258.43, which, if violated, would cause prices to drop to 5,230.59. In the upper region, resistance lies at 5,333.00. The next price resistance is at 5,379.73. RSI (Relative Strength Index) is 46.04 on the 14-day chart, showing neutral technical sentiment.
Is Booking Holdings Inc subject to short interest?
Stocks of Booking Holdings Inc saw a sharp rise in short interest on 2025-05-30 jumping by 41259.0 shares to 0.61 million. Data from Yahoo Finance shows that the short interest on 2025-04-30 was 0.56 million shares. A jump of 6.81% in short interest reflects a negative sentiment towards the stock. Despite the fact that short shares comprise just 2.81 of the overall float, the days-to-cover ratio (short ratio) jumped to 2.81.
Which companies own the most shares of Booking Holdings Inc (BKNG)?
In terms of Booking Holdings Inc share price expectations, FactSet research, analysts set an average price target of 5500 in the next 12 months, up nearly 3.75% from the previous closing price of $5301.05. Analysts anticipate Booking Holdings Inc stock to reach 5557 by 2025, with the lowest price target being 4330. In spite of this, 24 analysts ranked Booking Holdings Inc stock as Buy at the end of 2025. On September 05, 2024, Cantor Fitzgerald assigned a price target of “a Neutral” to the stock and initiated coverage with a $3590.
