Investors can expect a company’s stock to rise or fall based on the buying and selling of stock by its insiders. ServiceNow Inc shares valued at $283,310 were sold by McBride Kevin Thomas on Jun 03 ’25. At $1011.82 per share, McBride Kevin Thomas sold 280 shares. The insider’s holdings dropped to 4,484 shares worth approximately $4.54 million following the completion of this transaction.
Also, McDermott William R sold 2,050 shares, netting a total of over 2,074,620 in proceeds. Following the sale of shares at $1012.01 each, the insider now holds 6,614 shares.
Before that, Canney Jacqueline P had sold 145 shares from its account. In a trade valued at $147,900, the Chief People & AI Enblmt. Off. traded ServiceNow Inc shares for $1020.00 each. Upon closing the transaction, the insider’s holdings decreased to 145 shares, worth approximately $3.06 million.
As published in their initiating research note from DA Davidson on June 25, 2025, ServiceNow Inc [NOW] has been a Buy and the price target has been revised to $1150. Analysts at BMO Capital Markets resumed the stock at ‘”an Outperform”‘ outlook in a report released in mid May. As of May 01, 2025, Truist has increased its “Hold” rating to a “Buy” for NOW. Earlier on April 22, 2025, BMO Capital Markets resumed its rating. Their recommendation was “an Outperform” for NOW stock.
Analyzing NOW Stock Performance
On last trading session,, ServiceNow Inc [NYSE: NOW] rose 0.62% to $1011.44. The stock’s lowest price that day was $994.71, but it reached a high of $1013.56 in the same session. During the last five days, there has been a surge of approximately 2.99%. Over the course of the year, ServiceNow Inc shares have jumped approximately 36.76%. Shares of the company reached a 52-week high of $1,198.09 on 01/28/25 and a 52-week low of $678.66 on 04/07/25.
Support And Resistance Levels for ServiceNow Inc (NOW)
According to the 24-hour chart, there is a support level at 999.44, which, if violated, would cause prices to drop to 987.44. In the upper region, resistance lies at 1,018.50. The next price resistance is at 1,025.56. RSI (Relative Strength Index) is 55.85 on the 14-day chart, showing neutral technical sentiment.
Is ServiceNow Inc subject to short interest?
Stocks of ServiceNow Inc saw a sharp steep in short interest on 2025-06-13 dropping by -1.04 million shares to 3.22 million. Data from Yahoo Finance shows that the short interest on 2025-05-15 was 4.26 million shares. A decline of -32.25% in short interest reflects a positive sentiment towards the stock. Despite the fact that short shares comprise just 2.71 of the overall float, the days-to-cover ratio (short ratio) decline to 2.71.
Which companies own the most shares of ServiceNow Inc (NOW)?
In terms of ServiceNow Inc share price expectations, FactSet research, analysts set an average price target of 1010 in the next 12 months, up nearly 0.48% from the previous closing price of $1005.16. Analysts anticipate ServiceNow Inc stock to reach 1100 by 2025, with the lowest price target being 950. In spite of this, 25 analysts ranked ServiceNow Inc stock as Buy at the end of 2025. On April 04, 2025, BMO Capital Markets assigned a price target of “an Outperform” to the stock and reiterated coverage with a $990.
