ServiceNow Inc’s filing revealed that its Director Sands Anita M unloaded Company’s shares for reported $0.25 million on Jul 03 ’25. In the deal valued at $1050.00 per share,239 shares were sold. As a result of this transaction, Sands Anita M now holds 10,404 shares worth roughly $9.77 million.
Then, Sands Anita M bought 239 shares, generating $250,950 in total proceeds.
Before that, McBride Kevin Thomas sold 280 shares. ServiceNow Inc shares valued at $283,310 were divested by the Principal Accounting Officer at a price of $1011.82 per share. As a result of the transaction, McBride Kevin Thomas now holds 4,484 shares, worth roughly $4.21 million.
DA Davidson initiated its ServiceNow Inc [NOW] rating to a Buy in a research note published on June 25, 2025; the price target was $1150. A number of analysts have revised their coverage, including BMO Capital Markets’s analysts, who remained covering the stock and in mid May has reiterated a ‘”an Outperform”‘ rating for it. Truist also remained covering NOW and has increased its forecast on May 01, 2025 with a “Buy” recommendation from previously “Hold” rating. BMO Capital Markets maintained its rating on April 22, 2025. It rated NOW as “an Outperform”.
Price Performance Review of NOW
On Friday, ServiceNow Inc [NYSE:NOW] saw its stock fall -3.03% to $938.78. Over the last five days, the stock has lost -10.14%. ServiceNow Inc shares have risen nearly 26.18% since the year began. Nevertheless, the stocks have fallen -11.45% over the past one year. While a 52-week high of $1198.09 was reached on 01/28/25, a 52-week low of $678.66 was recorded on 04/07/25.
Levels Of Support And Resistance For NOW Stock
The 24-hour chart illustrates a support level at 926.63, which if violated will result in even more drops to 914.49. On the upside, there is a resistance level at 958.46. A further resistance level may holdings at 978.15.
How much short interest is there in ServiceNow Inc?
A steep rise in short interest was recorded in ServiceNow Inc stocks on 2025-06-13, dropping by -1.04 million shares to a total of 3.22 million shares. Yahoo Finance data shows the prior-month short interest on 2025-05-15 was 4.26 million shares. There was a decline of -32.25%, which implies that there is a negative sentiment for the stock.
The most recent change occurred on April 04, 2025 when BMO Capital Markets resumed its ‘”an Outperform”‘ rating for the stock and retained the price target to $990.
