Positive sentiment towards CELH reflected by a fall of -25.3% in short interest

Investors can speculate about the future of a stock by watching how its insiders buy and sell stocks. Celsius Holdings Inc shares valued at $4,800,000 were sold by Milmoe William H. on Jul 29 ’25. At $48.00 per share, Milmoe William H. sold 100,000 shares. The insider’s holdings dropped to 17,817,770 shares worth approximately $807.86 million following the completion of this transaction.

Also, Milmoe William H. sold 100,000 shares, netting a total of over 4,700,000 in proceeds. Following the sale of shares at $47.00 each, the insider now holds 17,917,770 shares.

Before that, DeSantis Deborah had sold 100,000 shares from its account. In a trade valued at $4,800,000, the 10% Owner traded Celsius Holdings Inc shares for $48.00 each. Upon closing the transaction, the insider’s holdings decreased to 100,000 shares, worth approximately $807.86 million.

As published in a research note from JP Morgan on July 31, 2025, Celsius Holdings Inc [CELH] has been retained to an Overweight and the price target has been revised to $54. Analysts at Citigroup started covering the stock with ‘”a Buy”‘ outlook in a report released in late July. As of July 10, 2025, Needham has reiterated its “Buy” rating for CELH. Earlier on June 16, 2025, TD Cowen upgraded its rating. Their new recommendation was “a Buy” for CELH stock which previously was a “a Hold”.

Analyzing CELH Stock Performance

On last trading session, Celsius Holdings Inc [NASDAQ: CELH] plunged -2.58% to $45.34. The stock’s lowest price that day was $45.205, but it reached a high of $47.51 in the same session. During the last five days, there has been a drop of approximately -2.09%. Over the course of the year, Celsius Holdings Inc shares have dropped approximately -3.28%.

Support And Resistance Levels for Celsius Holdings Inc (CELH)

RSI (Relative Strength Index) is 52.27 on the 14-day chart, showing neutral technical sentiment.

Is Celsius Holdings Inc subject to short interest?

Stocks of Celsius Holdings Inc saw a sharp steep in short interest on 2025-07-15 dropping by -5.43 million shares to 21.46 million. Data from Yahoo Finance shows that the short interest on 2025-06-13 was 26.89 million shares. A decline of -25.3% in short interest reflects a positive sentiment towards the stock. Despite the fact that short shares comprise just 3.63 of the overall float, the days-to-cover ratio (short ratio) decline to 3.63.

Which companies own the most shares of Celsius Holdings Inc (CELH)?

In terms of Celsius Holdings Inc share price expectations, FactSet research, analysts set an average price target of 55 in the next 12 months, up nearly 18.18% from the previous closing price of $46.54. Analysts anticipate Celsius Holdings Inc stock to reach 123 by 2025, with the lowest price target being 30. In spite of this, 17 analysts ranked Celsius Holdings Inc stock as Buy at the end of 2025. On June 12, 2025, Stifel assigned a price target of “a Buy” to the stock and resumed coverage with a $47.

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