Ulta Beauty Inc [ULTA] Former Affiliate makes an insider purchase of 9,343 shares worth 4.4 million.

The buying and selling of stock by a company’s insider give investors a sense that the stock will rise or fall in the future. Ulta Beauty Inc shares valued at $4,404,172 were purchased by Caro Jodi J on Jun 03 ’25. At $471.39 per share, Caro Jodi J acquired 9,343 shares.

Also, Caro Jodi J sold 902 shares, netting a total of over 332,984 in proceeds. Following the sale of shares at $369.16 each, the insider now holds 7,632 shares.

Before that, Caro Jodi J had added 902 shares to its account. In a trade valued at $332,984, the Officer bought Ulta Beauty Inc shares for $369.16 each.

As published in a research note from Loop Capital on July 25, 2025, Ulta Beauty Inc [ULTA] has been rated down from a Buy to a Hold and the price target has been revised to $510. Analysts at Telsey Advisory Group resumed the stock at ‘”an Outperform”‘ outlook in a report released in late May. As of April 14, 2025, Argus has decreased its “Buy” rating to a “Hold” for ULTA. Earlier on April 01, 2025, Goldman upgraded its rating. Their new recommendation was “a Buy” for ULTA stock which previously was a “a Neutral”.

Analyzing ULTA Stock Performance

On last trading session, Ulta Beauty Inc [NASDAQ: ULTA] plunged -1.23% to $526.18. The stock’s lowest price that day was $513.12, but it reached a high of $530.24 in the same session. During the last five days, there has been a surge of approximately 3.95%. Over the course of the year, Ulta Beauty Inc shares have jumped approximately 64.15%. Shares of the company reached a 52-week high of $534.10 on 08/13/25 and a 52-week low of $309.01 on 03/13/25.

Support And Resistance Levels for Ulta Beauty Inc (ULTA)

According to the 24-hour chart, there is a support level at 516.05, which, if violated, would cause prices to drop to 505.93. In the upper region, resistance lies at 533.37. The next price resistance is at 540.57. RSI (Relative Strength Index) is 63.39 on the 14-day chart, showing neutral technical sentiment.

Is Ulta Beauty Inc subject to short interest?

Stocks of Ulta Beauty Inc saw a sharp steep in short interest on 2025-07-31 dropping by -0.32 million shares to 1.91 million. Data from Yahoo Finance shows that the short interest on 2025-06-30 was 2.23 million shares. A decline of -16.71% in short interest reflects a positive sentiment towards the stock. Despite the fact that short shares comprise just 3.32 of the overall float, the days-to-cover ratio (short ratio) decline to 3.32.

Which companies own the most shares of Ulta Beauty Inc (ULTA)?

In terms of Ulta Beauty Inc share price expectations, FactSet research, analysts set an average price target of 600 in the next 12 months, up nearly 12.63% from the previous closing price of $532.71. Analysts anticipate Ulta Beauty Inc stock to reach 600 by 2025, with the lowest price target being 600. In spite of this, 17 analysts ranked Ulta Beauty Inc stock as Buy at the end of 2025. On March 14, 2025, Telsey Advisory Group assigned a price target of “an Outperform” to the stock and reiterated coverage with a $460.

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