Vital Farms Inc’s recent filing unveils that its CMO and GM, Butter McKeon Kathryn unloaded Company’s shares for reported $1.05 million on Aug 18 ’25. In the deal valued at $49.08 per share,21,442 shares were sold. As a result of this transaction, McKeon Kathryn now holds 37,513 shares worth roughly $1.82 million.
Then, McKeon Kathryn sold 12,005 shares, generating $571,318 in total proceeds. Upon selling the shares at $47.59, the CMO and GM, Butter now owns 37,513 shares.
Before that, Bal Joanne sold 9,999 shares. Vital Farms Inc shares valued at $476,952 were divested by the GC, SEC. AND HEAD OF IMPACT at a price of $47.70 per share. As a result of the transaction, Bal Joanne now holds 48,128 shares, worth roughly $2.34 million.
Telsey Advisory Group reiterated its Vital Farms Inc [VITL] rating to an Outperform in a research note published on August 08, 2025; the price target was $50. A number of analysts have revised their coverage, including Mizuho’s analysts, who began to cover the stock in early July with a ‘”an Outperform”‘ rating. BMO Capital Markets began covering VITL with “an Outperform” recommendation on May 06, 2025. Morgan Stanley started covering the stock on March 24, 2025. It rated VITL as “an Overweight”.
Price Performance Review of VITL
On Tuesday, Vital Farms Inc [NASDAQ:VITL] saw its stock fall -1.66% to $48.58. Over the last five days, the stock has gained 5.13%. Vital Farms Inc shares have risen nearly 58.76% since the year began. Nevertheless, the stocks have risen 28.89% over the past one year. While a 52-week high of $49.48 was reached on 08/19/25, a 52-week low of $27.91 was recorded on 03/21/25.
Levels Of Support And Resistance For VITL Stock
The 24-hour chart illustrates a support level at 47.91, which if violated will result in even more drops to 47.25. On the upside, there is a resistance level at 49.87. A further resistance level may holdings at 51.17.
How much short interest is there in Vital Farms Inc?
A steep rise in short interest was recorded in Vital Farms Inc stocks on 2025-07-31, dropping by -0.22 million shares to a total of 7.71 million shares. Yahoo Finance data shows the prior-month short interest on 2025-06-30 was 7.93 million shares. There was a decline of -2.91%, which implies that there is a negative sentiment for the stock.
