In a filing, Ulta Beauty Inc revealed its Director Smith Mike C. unloaded Company’s shares for reported $0.26 million on Sep 04 ’25. In the deal valued at $528.43 per share,500 shares were sold. As a result of this transaction, Smith Mike C. now holds 2,263 shares worth roughly $1.16 million.
Then, Smith Mike C. bought 500 shares, generating $264,215 in total proceeds.
Before that, Caro Jodi J bought 9,343 shares. Ulta Beauty Inc shares valued at $4,404,172 were divested by the Former Affiliate at a price of $471.39 per share.
A number of analysts have revised their coverage, including Telsey Advisory Group’s analysts, who remained covering the stock and in late August has reiterated a ‘”an Outperform”‘ rating for it. Telsey Advisory Group also remained covering ULTA and reiterated its “an Outperform” recommendation on August 25, 2025. Barclays revised its rating on August 22, 2025. It rated ULTA as “an Overweight” which previously was an “an Equal weight”.
Price Performance Review of ULTA
On Tuesday, Ulta Beauty Inc [NASDAQ:ULTA] saw its stock fall -1.15% to $513.85. Over the last five days, the stock has lost -3.51%. Ulta Beauty Inc shares have risen nearly 41.25% since the year began. Nevertheless, the stocks have risen 18.15% over the past one year. While a 52-week high of $539.00 was reached on 09/03/25, a 52-week low of $309.01 was recorded on 03/13/25.
Levels Of Support And Resistance For ULTA Stock
The 24-hour chart illustrates a support level at 505.94, which if violated will result in even more drops to 498.04. On the upside, there is a resistance level at 521.46. A further resistance level may holdings at 529.08.
How much short interest is there in Ulta Beauty Inc?
A steep rise in short interest was recorded in Ulta Beauty Inc stocks on 2025-08-15, growing by 0.38 million shares to a total of 2.23 million shares. Yahoo Finance data shows the prior-month short interest on 2025-07-15 was 1.85 million shares. There was a rise of 17.0%, which implies that there is a positive sentiment for the stock.
