Understanding the Risks of Investing in Alphabet Inc (GOOG)

Alphabet Inc’s recent filing unveils that its Chief Executive Officer Pichai Sundar unloaded Company’s shares for reported $7.47 million on Sep 03 ’25. In the deal valued at $229.73 per share,32,500 shares were sold. As a result of this transaction, Pichai Sundar now holds 2,429,892 shares worth roughly $583.03 million.

Then, PICHAI FAMILY FOUNDATION bought 4,000 shares, generating $847,960 in total proceeds.

Before that, SUNDAR PICHAI bought 32,500 shares. Alphabet Inc shares valued at $6,889,675 were divested by the Director at a price of $211.99 per share.

Pivotal Research Group reiterated its Alphabet Inc [GOOG] rating to a Buy in a research note published on September 03, 2025; the price target was $300. A number of analysts have revised their coverage, including Pivotal Research Group’s analysts, who remained covering the stock and in late July has reiterated a ‘”a Buy”‘ rating for it. Seaport Research Partners also remained covering GOOG and has increased its forecast on October 30, 2024 with a “Buy” recommendation from previously “Neutral” rating. Scotiabank started covering the stock on October 11, 2024. It rated GOOG as “a Sector outperform”.

Price Performance Review of GOOG

On Tuesday, Alphabet Inc [NASDAQ:GOOG] saw its stock jump 2.47% to $239.94. Over the last five days, the stock has gained 13.18%. Alphabet Inc shares have risen nearly 51.29% since the year began. Nevertheless, the stocks have risen 25.99% over the past one year. While a 52-week high of $238.40 was reached on 09/09/25, a 52-week low of $142.66 was recorded on 04/07/25.

Levels Of Support And Resistance For GOOG Stock

The 24-hour chart illustrates a support level at 235.35, which if violated will result in even more drops to 230.76. On the upside, there is a resistance level at 242.56. A further resistance level may holdings at 245.18.

How much short interest is there in Alphabet Inc?

A steep rise in short interest was recorded in Alphabet Inc stocks on 2025-08-15, growing by 0.35 million shares to a total of 34.15 million shares. Yahoo Finance data shows the prior-month short interest on 2025-07-15 was 33.79 million shares. There was a rise of 1.03%, which implies that there is a positive sentiment for the stock.

The most recent change occurred on October 01, 2024 when Pivotal Research Group began covering the stock and recommended ‘”a Buy”‘ rating along with a $215 price target.

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