The Attractiveness of Investing In Harley-Davidson, Inc (HOG) is Growing

Harley-Davidson, Inc’s filing revealed that its Director Masood Rafeh acquired Company’s shares for reported $49756.0 on Aug 05 ’25. In the deal valued at $24.06 per share,2,068 shares were bought. As a result of this transaction, Masood Rafeh now holds 4,705 shares worth roughly $0.14 million.

Then, Mansfield Luke Christopher sold 3,400 shares, generating $88,264 in total proceeds. Upon selling the shares at $25.96, the Chief Commercial Officer now owns 23,555 shares.

Before that, Mansfield Luke Christopher bought 3,400 shares. Harley-Davidson, Inc shares valued at $88,264 were divested by the Officer at a price of $25.96 per share.

DA Davidson reiterated its Harley-Davidson, Inc [HOG] rating to a Buy in a research note published on August 25, 2025; the price target was $34. A number of analysts have revised their coverage, including Citigroup’s analysts, who remained covering the stock and in late January has reiterated a ‘”a Neutral”‘ rating for it. Morgan Stanley also remained covering HOG and has decreased its forecast on January 21, 2025 with a “an Equal-weight” recommendation from previously “an Overweight” rating. Robert W. Baird maintained its rating on December 31, 2024. It rated HOG as “a Neutral”.

Price Performance Review of HOG

On Monday, Harley-Davidson, Inc [NYSE:HOG] saw its stock fall -0.03% to $29.88. Over the last five days, the stock has lost -3.71%. Harley-Davidson, Inc shares have fallen nearly -14.82% since the year began. Nevertheless, the stocks have fallen -0.83% over the past one year.

How much short interest is there in Harley-Davidson, Inc?

A steep rise in short interest was recorded in Harley-Davidson, Inc stocks on 2025-08-29, dropping by -1.08 million shares to a total of 10.45 million shares. Yahoo Finance data shows the prior-month short interest on 2025-07-31 was 11.53 million shares. There was a decline of -10.33%, which implies that there is a negative sentiment for the stock.

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