1-800 Flowers.com Inc [FLWS] Shares Fall -1.50% on Wednesday

The buying and selling of stock by a company’s insider give investors a sense that the stock will rise or fall in the future. 1-800 Flowers.com Inc shares valued at $100,003 were purchased by McCann Charitable Foundation, on Sep 12 ’25. At $5.26 per share, McCann Charitable Foundation, acquired 19,012 shares.

Also, Fund 1 Investments, LLC purchased 27,657 shares, netting a total of over 138,844 in proceeds. Following the buying of shares at $5.02 each, the insider now holds 9,507,330 shares.

Before that, Fund 1 Investments, LLC had added 19,920 shares to its account. In a trade valued at $100,761, the 10% Owner bought 1-800 Flowers.com Inc shares for $5.06 each. Upon closing the transaction, the insider’s holdings increased to 19,920 shares, worth approximately $50.02 million.

As published in a research note from DA Davidson on August 30, 2024, 1-800 Flowers.com Inc [FLWS] has been rated up from an Underperform to a Neutral and the price target has been revised to $7 from $8. Analysts at DA Davidson downgraded the stock from ‘”a Neutral”‘ to ‘”an Underperform”‘ outlook in a report released in mid July. As of March 30, 2023, Craig Hallum has increased its “Hold” rating to a “Buy” for FLWS. Earlier on April 28, 2022, Craig Hallum downgraded its rating. Their new recommendation was “a Hold” for FLWS stock which previously was a “a Buy”.

Analyzing FLWS Stock Performance

On last trading session, 1-800 Flowers.com Inc [NASDAQ: FLWS] plunged -1.50% to $5.25. The stock’s lowest price that day was $5.19, but it reached a high of $5.61 in the same session. During the last five days, there has been a surge of approximately 2.54%. Over the course of the year, 1-800 Flowers.com Inc shares have dropped approximately -33.88%.

Is 1-800 Flowers.com Inc subject to short interest?

Stocks of 1-800 Flowers.com Inc saw a sharp rise in short interest on 2025-08-29 jumping by 0.74 million shares to 10.9 million. Data from Yahoo Finance shows that the short interest on 2025-07-31 was 10.16 million shares. A jump of 6.8% in short interest reflects a negative sentiment towards the stock. Despite the fact that short shares comprise just 27.69 of the overall float, the days-to-cover ratio (short ratio) jumped to 27.69.

Which companies own the most shares of 1-800 Flowers.com Inc (FLWS)?

In terms of 1-800 Flowers.com Inc share price expectations, FactSet research, analysts set an average price target of 9.5 in the next 12 months, up nearly 78.24% from the previous closing price of $5.33. Analysts anticipate 1-800 Flowers.com Inc stock to reach 12 by 2025, with the lowest price target being 7. In spite of this, 6 analysts ranked 1-800 Flowers.com Inc stock as Buy at the end of 2025.

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