Investors can speculate about the future of a stock by watching how its insiders buy and sell stocks. e.l.f. Beauty Inc shares valued at $15,409,411 were purchased by TARANG AMIN on Oct 01 ’25. At $132.48 per share, TARANG AMIN acquired 116,315 shares.
Also, MARCHISOTTO KORY sold 10,812 shares, netting a total of over 1,621,800 in proceeds. Following the sale of shares at $150.00 each, the insider now holds 133,976 shares.
Before that, Milsten Scott had sold 15,000 shares from its account. In a trade valued at $2,253,428, the traded e.l.f. Beauty Inc shares for $150.23 each. Upon closing the transaction, the insider’s holdings decreased to 15,000 shares, worth approximately $13.24 million.
Analysts at Deutsche Bank downgraded the stock from ‘”a Buy”‘ to ‘”a Hold”‘ outlook in a report released in early September. As of August 08, 2025, Deutsche Bank has increased its “Hold” rating to a “Buy” for ELF. Earlier on February 07, 2025, UBS downgraded its rating. Their new recommendation was “a Neutral” for ELF stock which previously was a “a Buy”.
Analyzing ELF Stock Performance
On last trading session, e.l.f. Beauty Inc [NYSE: ELF] rose 0.53% to $135.91. The stock’s lowest price that day was $132.47, but it reached a high of $136.75 in the same session. During the last five days, there has been a surge of approximately 3.99%. Over the course of the year, e.l.f. Beauty Inc shares have jumped approximately 24.65%. Shares of the company reached a 52-week high of $150.99 on 09/17/25 and a 52-week low of $49.40 on 04/16/25.
Support And Resistance Levels for e.l.f. Beauty Inc (ELF)
According to the 24-hour chart, there is a support level at 133.34, which, if violated, would cause prices to drop to 130.76. In the upper region, resistance lies at 137.62. The next price resistance is at 139.32. RSI (Relative Strength Index) is 54.69 on the 14-day chart, showing neutral technical sentiment.
Is e.l.f. Beauty Inc subject to short interest?
Stocks of e.l.f. Beauty Inc saw a sharp rise in short interest on 2025-09-15 jumping by 0.51 million shares to 5.89 million. Data from Yahoo Finance shows that the short interest on 2025-08-15 was 5.38 million shares. A jump of 8.63% in short interest reflects a negative sentiment towards the stock. Despite the fact that short shares comprise just 3.24 of the overall float, the days-to-cover ratio (short ratio) jumped to 3.24.
Which companies own the most shares of e.l.f. Beauty Inc (ELF)?
In terms of e.l.f. Beauty Inc share price expectations, FactSet research, analysts set an average price target of 121.5 in the next 12 months, down nearly -10.13% from the previous closing price of $135.2. Analysts anticipate e.l.f. Beauty Inc stock to reach 165 by 2025, with the lowest price target being 95. In spite of this, 12 analysts ranked e.l.f. Beauty Inc stock as Buy at the end of 2025. On February 07, 2025, Morgan Stanley assigned a price target of “an Equal-weight” to the stock and downgraded coverage with a $70.
