Roku Inc (ROKU) gets rating Reiterated from Pivotal Research Group

Roku Inc’s filing revealed that its CEO and Chairman BOD Wood Anthony J. unloaded Company’s shares for reported $2.35 million on Oct 10 ’25. In the deal valued at $94.01 per share,25,000 shares were sold. As a result of this transaction, Wood Anthony J. now holds 0 shares worth roughly $0.0.

Then, THE WOOD REVOCABLE TRUST U/A D bought 25,000 shares, generating $2,428,500 in total proceeds.

Before that, Collier Charles sold 15,404 shares. Roku Inc shares valued at $1,591,459 were divested by the President, Roku Media at a price of $103.31 per share. As a result of the transaction, Collier Charles now holds 200 shares, worth roughly $18880.0.

Pivotal Research Group reiterated its Roku Inc [ROKU] rating to a Buy in a research note published on August 01, 2025; the price target was $120. A number of analysts have revised their coverage, including KeyBanc Capital Markets’s analysts, who increased its forecast for the stock in early July from “a Sector weight” to “an Overweight”. Loop Capital also remained covering ROKU and has increased its forecast on June 17, 2025 with a “Buy” recommendation from previously “Hold” rating. Pivotal Research Group maintained its rating on May 02, 2025. It rated ROKU as “a Buy”.

Price Performance Review of ROKU

On Tuesday, Roku Inc [NASDAQ:ROKU] saw its stock jump 0.61% to $94.4. Over the last five days, the stock has lost -7.30%. Roku Inc shares have risen nearly 22.01% since the year began. Nevertheless, the stocks have risen 26.98% over the past one year.

How much short interest is there in Roku Inc?

A steep rise in short interest was recorded in Roku Inc stocks on 2025-09-30, growing by 48292.0 shares to a total of 7.14 million shares. Yahoo Finance data shows the prior-month short interest on 2025-08-29 was 7.09 million shares. There was a rise of 0.68%, which implies that there is a positive sentiment for the stock.

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