Upbound Group Inc (UPBD) Becoming More Attractive for Investors

Anna Perez

In a filing, Upbound Group Inc revealed its Director BROWN JEFFREY J acquired Company’s shares for reported $43449.0 on Oct 21 ’25. In the deal valued at $22.27 per share,1,951 shares were bought. As a result of this transaction, BROWN JEFFREY J now holds 90,965 shares worth roughly $2.15 million.

Then, Montrone Ralph T. sold 6,000 shares, generating $151,380 in total proceeds. Upon selling the shares at $25.23, the EVP, Acima now owns 49,123 shares.

Before that, Montrone Ralph T. bought 6,000 shares. Upbound Group Inc shares valued at $151,386 were divested by the Officer at a price of $25.23 per share.

Loop Capital upgraded its Upbound Group Inc [UPBD] rating to a Buy from a a Hold in a research note published recently. BTIG Research began covering UPBD with “Buy” recommendation on June 07, 2024. TD Cowen started covering the stock on March 08, 2024. It rated UPBD as “an Outperform”.

Price Performance Review of UPBD

On Tuesday, Upbound Group Inc [NASDAQ:UPBD] saw its stock jump 1.37% to $23.6. Over the last five days, the stock has gained 3.10%. Upbound Group Inc shares have fallen nearly -12.88% since the year began. Nevertheless, the stocks have fallen -19.09% over the past one year. While a 52-week high of $36.00 was reached on 02/06/25, a 52-week low of $19.65 was recorded on 08/01/25.

Levels Of Support And Resistance For UPBD Stock

The 24-hour chart illustrates a support level at 23.16, which if violated will result in even more drops to 22.72. On the upside, there is a resistance level at 23.94. A further resistance level may holdings at 24.29.

How much short interest is there in Upbound Group Inc?

A steep rise in short interest was recorded in Upbound Group Inc stocks on 2025-10-15, growing by 0.44 million shares to a total of 3.87 million shares. Yahoo Finance data shows the prior-month short interest on 2025-09-15 was 3.43 million shares. There was a rise of 11.33%, which implies that there is a positive sentiment for the stock.

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