Sharp increase in WSM’s short interest leads to surge in days-to-cover ratio

Roman Campbell

Investors can speculate about the future of a stock by watching how its insiders buy and sell stocks. Williams-Sonoma, Inc shares valued at $695,765 were sold by Yearout Karalyn on Sep 24 ’25. At $198.79 per share, Yearout Karalyn sold 3,500 shares. The insider’s holdings dropped to 14,003 shares worth approximately $2.74 million following the completion of this transaction.

Also, KARALYN YEAROUT purchased 3,500 shares, netting a total of over 695,765 in proceeds.

Before that, Howie Jeffrey had sold 3,153 shares from its account. In a trade valued at $626,951, the EVP CHIEF FINANCIAL OFFICER traded Williams-Sonoma, Inc shares for $198.84 each. Upon closing the transaction, the insider’s holdings decreased to 3,153 shares, worth approximately $6.67 million.

As published in a research note from Gordon Haskett on July 23, 2025, Williams-Sonoma, Inc [WSM] has been rated up from a Hold to a Buy and the price target has been revised to $205. Analysts at Barclays upgraded the stock from ‘”an Underweight”‘ to ‘”an Equal weight”‘ outlook in a report released in mid May. As of May 19, 2025, Telsey Advisory Group has reiterated its “an Outperform” rating for WSM. Earlier on April 25, 2025, KeyBanc Capital Markets upgraded its rating. Their new recommendation was “an Overweight” for WSM stock which previously was a “a Sector weight”.

Analyzing WSM Stock Performance

On last trading session, Williams-Sonoma, Inc [NYSE: WSM] plunged -2.07% to $195.49. The stock’s lowest price that day was $194.405, but it reached a high of $203.63 in the same session. During the last five days, there has been a surge of approximately 3.99%. Over the course of the year, Williams-Sonoma, Inc shares have jumped approximately 45.07%. Shares of the company reached a 52-week high of $219.98 on 01/30/25 and a 52-week low of $130.07 on 04/04/25.

Support And Resistance Levels for Williams-Sonoma, Inc (WSM)

According to the 24-hour chart, there is a support level at 192.05, which, if violated, would cause prices to drop to 188.62. In the upper region, resistance lies at 201.28. The next price resistance is at 207.07. RSI (Relative Strength Index) is 53.53 on the 14-day chart, showing neutral technical sentiment.

Is Williams-Sonoma, Inc subject to short interest?

Stocks of Williams-Sonoma, Inc saw a sharp rise in short interest on 2025-10-15 jumping by 0.29 million shares to 6.61 million. Data from Yahoo Finance shows that the short interest on 2025-09-15 was 6.33 million shares. A jump of 4.33% in short interest reflects a negative sentiment towards the stock. Despite the fact that short shares comprise just 5.74 of the overall float, the days-to-cover ratio (short ratio) jumped to 5.74.

Which companies own the most shares of Williams-Sonoma, Inc (WSM)?

In terms of Williams-Sonoma, Inc share price expectations, FactSet research, analysts set an average price target of 212 in the next 12 months, up nearly 6.2% from the previous closing price of $199.63. Analysts anticipate Williams-Sonoma, Inc stock to reach 230 by 2025, with the lowest price target being 166. In spite of this, 14 analysts ranked Williams-Sonoma, Inc stock as Hold at the end of 2025. On April 07, 2025, Robert W. Baird assigned a price target of “an Outperform” to the stock and upgraded coverage with a $170.

Knox Daily
Privacy Overview

This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.