Investors can expect a company’s stock to rise or fall based on the buying and selling of stock by its insiders. Amazon.com Inc shares valued at $542,750 were sold by Herrington Douglas J on Oct 01 ’25. At $217.10 per share, Herrington Douglas J sold 2,500 shares. The insider’s holdings dropped to 515,507 shares worth approximately $114.89 million following the completion of this transaction.
Also, DOUGLAS HERRINGTON purchased 19,119 shares, netting a total of over 4,197,959 in proceeds.
Before that, Herrington Douglas J had sold 2,500 shares from its account. In a trade valued at $558,725, the CEO Worldwide Amazon Stores traded Amazon.com Inc shares for $223.49 each. Upon closing the transaction, the insider’s holdings decreased to 2,500 shares, worth approximately $115.44 million.
Analysts at Goldman resumed the stock at ‘”a Buy”‘ outlook in a report released in early October. As of September 30, 2025, Mizuho has initiated its “an Outperform” rating for AMZN. Earlier on September 24, 2025, Wells Fargo upgraded its rating. Their new recommendation was “an Overweight” for AMZN stock which previously was a “an Equal weight”.
Analyzing AMZN Stock Performance
On last trading session, Amazon.com Inc [NASDAQ: AMZN] plunged -3.23% to $222.86. The stock’s lowest price that day was $222.75, but it reached a high of $228.43 in the same session. During the last five days, there has been a surge of approximately 0.80%. Over the course of the year, Amazon.com Inc shares have jumped approximately 18.30%. Shares of the company reached a 52-week high of $242.52 on 02/04/25 and a 52-week low of $161.38 on 04/07/25.
Support And Resistance Levels for Amazon.com Inc (AMZN)
According to the 24-hour chart, there is a support level at 220.93, which, if violated, would cause prices to drop to 218.99. In the upper region, resistance lies at 226.62. The next price resistance is at 230.37. RSI (Relative Strength Index) is 50.07 on the 14-day chart, showing neutral technical sentiment.
Is Amazon.com Inc subject to short interest?
Stocks of Amazon.com Inc saw a sharp rise in short interest on 2025-10-15 jumping by 4.6 million shares to 74.51 million. Data from Yahoo Finance shows that the short interest on 2025-09-15 was 69.91 million shares. A jump of 6.17% in short interest reflects a negative sentiment towards the stock. Despite the fact that short shares comprise just 1.56 of the overall float, the days-to-cover ratio (short ratio) jumped to 1.56.
Which companies own the most shares of Amazon.com Inc (AMZN)?
In terms of Amazon.com Inc share price expectations, FactSet research, analysts set an average price target of 265 in the next 12 months, up nearly 15.07% from the previous closing price of $230.3. Analysts anticipate Amazon.com Inc stock to reach 300 by 2025, with the lowest price target being 235. In spite of this, 44 analysts ranked Amazon.com Inc stock as Buy at the end of 2025. On September 16, 2025, Truist assigned a price target of “a Buy” to the stock and reiterated coverage with a $270.
