Rise in LOVE’s short interest indicates Bearish sentiment

Anna Perez

The buying and selling of stock by a company’s insider give investors a sense that the stock will rise or fall in the future. Lovesac Company shares valued at $14,410 were purchased by Nelson Shawn David on Oct 14 ’25. At $14.41 per share, Nelson Shawn David acquired 1,000 shares. The insider’s holdings grew to 175,110 shares worth approximately $2.43 million following the completion of this transaction.

Also, Romig Shirley sold 1,500 shares, netting a total of over 26,747 in proceeds. Following the sale of shares at $17.83 each, the insider now holds 17,573 shares.

Before that, SHIRLEY ROMIG had added 1,500 shares to its account. In a trade valued at $26,747, the Director bought Lovesac Company shares for $17.83 each.

As published in a research note from Maxim Group on June 17, 2024, Lovesac Company [LOVE] has been retained to a Buy and the price target has been revised to $38. Analysts at Maxim Group started covering the stock with ‘”a Buy”‘ outlook in a report released in mid April. As of March 29, 2023, ROTH MKM has reiterated its “Buy” rating for LOVE. Earlier on September 11, 2020, Oppenheimer resumed its rating. Their recommendation was “an Outperform” for LOVE stock.

Analyzing LOVE Stock Performance

On last trading session, Lovesac Company [NASDAQ: LOVE] plunged -2.67% to $13.86. The stock’s lowest price that day was $13.84, but it reached a high of $14.4 in the same session. During the last five days, there has been a drop of approximately -7.60%. Over the course of the year, Lovesac Company shares have dropped approximately -54.99%. Shares of the company reached a 52-week high of $28.21 on 01/15/25 and a 52-week low of $12.12 on 04/09/25.

Support And Resistance Levels for Lovesac Company (LOVE)

According to the 24-hour chart, there is a support level at 13.67, which, if violated, would cause prices to drop to 13.47. In the upper region, resistance lies at 14.23. The next price resistance is at 14.59. RSI (Relative Strength Index) is 32.24 on the 14-day chart, showing neutral technical sentiment.

Is Lovesac Company subject to short interest?

Stocks of Lovesac Company saw a sharp rise in short interest on 2025-10-15 jumping by 3531.0 shares to 3.13 million. Data from Yahoo Finance shows that the short interest on 2025-09-15 was 3.13 million shares. A jump of 0.11% in short interest reflects a negative sentiment towards the stock. Despite the fact that short shares comprise just 5.95 of the overall float, the days-to-cover ratio (short ratio) jumped to 5.95.

Which companies own the most shares of Lovesac Company (LOVE)?

In terms of Lovesac Company share price expectations, FactSet research, analysts set an average price target of 24 in the next 12 months, up nearly 68.54% from the previous closing price of $14.24. Analysts anticipate Lovesac Company stock to reach 24 by 2025, with the lowest price target being 24. In spite of this, 4 analysts ranked Lovesac Company stock as Buy at the end of 2025. On June 10, 2020, BTIG Research assigned a price target of “a Buy” to the stock and reiterated coverage with a $30.

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