Investors can speculate about the future of a stock by watching how its insiders buy and sell stocks. Rocky Brands, Inc shares valued at $116,394 were purchased by Hahn Robyn R. on Nov 26 ’25. At $30.63 per share, Hahn Robyn R. acquired 3,800 shares.
Also, Wortham Byron sold 6,600 shares, netting a total of over 197,329 in proceeds. Following the sale of shares at $29.90 each, the insider now holds 0 shares.
Before that, Smith Dwight Eric had added 300 shares to its account. In a trade valued at $8,694, the Director bought Rocky Brands, Inc shares for $28.98 each. Upon closing the transaction, the insider’s holdings increased to 300 shares, worth approximately $0.44 million.
As published in a research note from Robert W. Baird on August 26, 2025, Rocky Brands, Inc [RCKY] has been rated up from a Neutral to an Outperform and the price target has been revised to $40. Analysts at B. Riley Securities started covering the stock with ‘”a Neutral”‘ outlook in a report released in late March. As of February 07, 2023, BTIG Research has initiated its “Neutral” rating for RCKY. Earlier on July 27, 2021, BTIG Research initiated its rating. Their recommendation was “a Buy” for RCKY stock.
Analyzing RCKY Stock Performance
On last trading session, Rocky Brands, Inc [NASDAQ: RCKY] rose 0.23% to $30.7. The stock’s lowest price that day was $29.9431, but it reached a high of $31.5 in the same session. During the last five days, there has been a surge of approximately 5.14%. Over the course of the year, Rocky Brands, Inc shares have jumped approximately 40.70%. Shares of the company reached a 52-week high of $33.40 on 11/06/25 and a 52-week low of $11.93 on 04/16/25.
Support And Resistance Levels for Rocky Brands, Inc (RCKY)
According to the 24-hour chart, there is a support level at 29.93, which, if violated, would cause prices to drop to 29.16. In the upper region, resistance lies at 31.49. The next price resistance is at 32.27. RSI (Relative Strength Index) is 60.79 on the 14-day chart, showing neutral technical sentiment.
Is Rocky Brands, Inc subject to short interest?
Stocks of Rocky Brands, Inc saw a sharp rise in short interest on 2025-11-14 jumping by 91759.0 shares to 0.18 million. Data from Yahoo Finance shows that the short interest on 2025-10-15 was 93152.0 shares. A jump of 49.62% in short interest reflects a negative sentiment towards the stock. Despite the fact that short shares comprise just 1.85 of the overall float, the days-to-cover ratio (short ratio) jumped to 1.85.
Which companies own the most shares of Rocky Brands, Inc (RCKY)?
In terms of Rocky Brands, Inc share price expectations, FactSet research, analysts set an average price target of 42 in the next 12 months, up nearly 37.12% from the previous closing price of $30.63. Analysts anticipate Rocky Brands, Inc stock to reach 42 by 2025, with the lowest price target being 42. In spite of this, 1 analysts ranked Rocky Brands, Inc stock as Hold at the end of 2025. On March 25, 2021, B. Riley Securities assigned a price target of “a Buy” to the stock and initiated coverage with a $60.
