Investors can expect a company’s stock to rise or fall based on the buying and selling of stock by its insiders. Nature’s Sunshine Products, Inc shares valued at $181,767 were sold by Norman Daniel C on Nov 12 ’25. At $20.46 per share, Norman Daniel C sold 8,884 shares. The insider’s holdings dropped to 66,636 shares worth approximately $1.36 million following the completion of this transaction.
Also, Lanoy Jonathan David sold 5,000 shares, netting a total of over 102,250 in proceeds. Following the sale of shares at $20.45 each, the insider now holds 46,233 shares.
Before that, Brower Nathan G had sold 3,800 shares from its account. In a trade valued at $79,078, the EVP, General Counsel traded Nature’s Sunshine Products, Inc shares for $20.81 each. Upon closing the transaction, the insider’s holdings decreased to 3,800 shares, worth approximately $0.95 million.
Analysts at Canaccord Genuity started covering the stock with ‘”a Buy”‘ outlook in a report released in mid September. As of October 15, 2021, DA Davidson has initiated its “Buy” rating for NATR. Earlier on April 09, 2015, Imperial Capital initiated its rating. Their recommendation was “an In-line” for NATR stock.
Analyzing NATR Stock Performance
On last trading session, Nature’s Sunshine Products, Inc [NASDAQ: NATR] rose 0.10% to $20.43. The stock’s lowest price that day was $20.18, but it reached a high of $20.82 in the same session. During the last five days, there has been a surge of approximately 2.87%. Over the course of the year, Nature’s Sunshine Products, Inc shares have jumped approximately 27.69%. Shares of the company reached a 52-week high of $21.64 on 11/17/25 and a 52-week low of $11.01 on 04/07/25.
Support And Resistance Levels for Nature’s Sunshine Products, Inc (NATR)
According to the 24-hour chart, there is a support level at 20.13, which, if violated, would cause prices to drop to 19.82. In the upper region, resistance lies at 20.78. The next price resistance is at 21.12. RSI (Relative Strength Index) is 65.87 on the 14-day chart, showing neutral technical sentiment.
Is Nature’s Sunshine Products, Inc subject to short interest?
Stocks of Nature’s Sunshine Products, Inc saw a sharp steep in short interest on 2025-11-14 dropping by 33958.0 shares to 0.18 million. Data from Yahoo Finance shows that the short interest on 2025-10-15 was 0.22 million shares. A decline of -18.65% in short interest reflects a positive sentiment towards the stock. Despite the fact that short shares comprise just 1.21 of the overall float, the days-to-cover ratio (short ratio) decline to 1.21.
Which companies own the most shares of Nature’s Sunshine Products, Inc (NATR)?
In terms of Nature’s Sunshine Products, Inc share price expectations, FactSet research, analysts set an average price target of 21 in the next 12 months, up nearly 2.89% from the previous closing price of $20.41. Analysts anticipate Nature’s Sunshine Products, Inc stock to reach 21 by 2025, with the lowest price target being 21. On June 02, 2014, Singular Research assigned a price target of “a Buy” to the stock and initiated coverage with a $20.






