Vital Farms Inc [VITL] Investment Appeal on the Rise

Daniel Torres

Vital Farms Inc’s recent filing unveils that its EXECUTIVE CHAIRPERSON OHAYER MATTHEW unloaded Company’s shares for reported $0.83 million on Dec 01 ’25. In the deal valued at $33.17 per share,25,000 shares were sold. As a result of this transaction, OHAYER MATTHEW now holds 6,391,190 shares worth roughly $213.02 million.

Then, MATTHEW OHAYER bought 75,000 shares, generating $2,452,500 in total proceeds.

Before that, OHAYER MATTHEW sold 25,000 shares. Vital Farms Inc shares valued at $798,046 were divested by the EXECUTIVE CHAIRPERSON at a price of $31.92 per share. As a result of the transaction, OHAYER MATTHEW now holds 6,422,070 shares, worth roughly $214.05 million.

Needham initiated its Vital Farms Inc [VITL] rating to a Buy in a research note published on December 05, 2025; the price target was $45. A number of analysts have revised their coverage, including The Benchmark Company’s analysts, who began to cover the stock in mid November with a ‘”a Buy”‘ rating. Telsey Advisory Group also remained covering VITL and reiterated its “an Outperform” recommendation on August 08, 2025. Mizuho started covering the stock on July 08, 2025. It rated VITL as “an Outperform”.

Price Performance Review of VITL

On Tuesday, Vital Farms Inc [NASDAQ:VITL] saw its stock jump 5.04% to $33.33. Over the last five days, the stock has gained 6.96%. Vital Farms Inc shares have fallen nearly -3.31% since the year began. Nevertheless, the stocks have fallen -11.57% over the past one year. While a 52-week high of $53.12 was reached on 08/27/25, a 52-week low of $28.87 was recorded on 03/21/25.

Levels Of Support And Resistance For VITL Stock

The 24-hour chart illustrates a support level at 32.47, which if violated will result in even more drops to 31.60. On the upside, there is a resistance level at 34.22. A further resistance level may holdings at 35.10.

How much short interest is there in Vital Farms Inc?

A steep rise in short interest was recorded in Vital Farms Inc stocks on 2025-11-14, growing by 0.15 million shares to a total of 9.71 million shares. Yahoo Finance data shows the prior-month short interest on 2025-10-15 was 9.56 million shares. There was a rise of 1.5%, which implies that there is a positive sentiment for the stock.

The most recent change occurred on May 06, 2025 when BMO Capital Markets began covering the stock and recommended ‘”an Outperform”‘ rating along with a $44 price target.

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