The buying and selling of stock by a company’s insider give investors a sense that the stock will rise or fall in the future. Sonos Inc shares valued at $228,000 were sold by Lazarus Edward P on Dec 04 ’25. At $19.00 per share, Lazarus Edward P sold 12,000 shares. The insider’s holdings dropped to 423,219 shares worth approximately $7.71 million following the completion of this transaction.
Also, Lazarus Edward P purchased 12,000 shares, netting a total of over 228,000 in proceeds.
Before that, Millington Nicholas had added 156,842 shares to its account. In a trade valued at $2,962,116, the Officer bought Sonos Inc shares for $18.89 each.
As published in a research note from Morgan Stanley on November 06, 2025, Sonos Inc [SONO] has been rated up from an Underweight to an Equal-weight and the price target has been revised to $17. Analysts at Morgan Stanley downgraded the stock from ‘”an Overweight”‘ to ‘”an Underweight”‘ outlook in a report released in late September. As of August 08, 2024, Craig Hallum has decreased its “Buy” rating to a “Hold” for SONO. Earlier on December 12, 2023, Morgan Stanley upgraded its rating. Their new recommendation was “an Overweight” for SONO stock which previously was a “an Equal-weight”.
Analyzing SONO Stock Performance
On last trading session, Sonos Inc [NASDAQ: SONO] plunged -0.16% to $18.21. The stock’s lowest price that day was $17.925, but it reached a high of $18.31 in the same session. During the last five days, there has been a drop of approximately -4.26%. Over the course of the year, Sonos Inc shares have jumped approximately 24.98%. Shares of the company reached a 52-week high of $19.82 on 12/09/25 and a 52-week low of $7.63 on 04/16/25.
Support And Resistance Levels for Sonos Inc (SONO)
According to the 24-hour chart, there is a support level at 17.99, which, if violated, would cause prices to drop to 17.76. In the upper region, resistance lies at 18.37. The next price resistance is at 18.53. RSI (Relative Strength Index) is 53.20 on the 14-day chart, showing neutral technical sentiment.
Is Sonos Inc subject to short interest?
Stocks of Sonos Inc saw a sharp rise in short interest on 2025-11-28 jumping by 1.41 million shares to 8.75 million. Data from Yahoo Finance shows that the short interest on 2025-10-31 was 7.34 million shares. A jump of 16.15% in short interest reflects a negative sentiment towards the stock. Despite the fact that short shares comprise just 5.19 of the overall float, the days-to-cover ratio (short ratio) jumped to 5.19.
Which companies own the most shares of Sonos Inc (SONO)?
In terms of Sonos Inc share price expectations, FactSet research, analysts set an average price target of 17 in the next 12 months, down nearly -6.8% from the previous closing price of $18.24. Analysts anticipate Sonos Inc stock to reach 17 by 2025, with the lowest price target being 17. In spite of this, 7 analysts ranked Sonos Inc stock as Buy at the end of 2025. On November 07, 2023, BofA Securities assigned a price target of “a Neutral” to the stock and downgraded coverage with a $12.
