Heritage Financial Corp (HFWA) may enjoy gains as insiders got busy in the recent days

Daniel Torres

Heritage Financial Corp’s recent filing unveils that its President McDonald Bryan acquired Company’s shares for reported $0.43 million on Nov 20 ’25. In the deal valued at $22.32 per share,19,106 shares were bought. As a result of this transaction, McDonald Bryan now holds 31,363 shares worth roughly $0.78 million.

Then, Curran Amy E. sold 858 shares, generating $20,395 in total proceeds. Upon selling the shares at $23.77, the EVP Director Commercial Lend now owns 24,353 shares.

Before that, Deuel Jeffrey J sold 7,033 shares. Heritage Financial Corp shares valued at $166,387 were divested by the CEO at a price of $23.66 per share. As a result of the transaction, Deuel Jeffrey J now holds 70,906 shares, worth roughly $1.77 million.

Keefe Bruyette downgraded its Heritage Financial Corp [HFWA] rating to a Mkt perform from a an Outperform in a research note published on April 24, 2023; the price target was decreased to $23 from $31. A number of analysts have revised their coverage, including DA Davidson’s analysts, who increased its forecast for the stock in late June from “a Neutral” to “a Buy”. DA Davidson revised its rating on November 12, 2019. It rated HFWA as “a Neutral” which previously was an “a Buy”.

Price Performance Review of HFWA

On Friday, Heritage Financial Corp [NASDAQ:HFWA] saw its stock fall -3.60% to $24.91. Over the last five days, the stock has lost -1.81%. Heritage Financial Corp shares have fallen nearly -2.96% since the year began. Nevertheless, the stocks have risen 1.67% over the past one year. While a 52-week high of $26.09 was reached on 12/18/25, a 52-week low of $19.84 was recorded on 04/09/25.

Levels Of Support And Resistance For HFWA Stock

The 24-hour chart illustrates a support level at 24.54, which if violated will result in even more drops to 24.17. On the upside, there is a resistance level at 25.57. A further resistance level may holdings at 26.22.

How much short interest is there in Heritage Financial Corp?

A steep rise in short interest was recorded in Heritage Financial Corp stocks on 2025-11-28, growing by 0.15 million shares to a total of 1.06 million shares. Yahoo Finance data shows the prior-month short interest on 2025-10-31 was 0.92 million shares. There was a rise of 13.97%, which implies that there is a positive sentiment for the stock.

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