In a filing, Roku Inc revealed its VP, CAO Banks Matthew C. unloaded Company’s shares for reported $79490.0 on Jan 02 ’26. In the deal valued at $109.04 per share,729 shares were sold. As a result of this transaction, Banks Matthew C. now holds 5,825 shares worth roughly $0.66 million.
Then, HUNT NEIL D sold 2,000 shares, generating $217,966 in total proceeds. Upon selling the shares at $108.98, the Director now owns 7,782 shares.
Before that, Neil Hunt bought 2,000 shares. Roku Inc shares valued at $217,970 were divested by the Director at a price of $108.98 per share.
Arete upgraded its Roku Inc [ROKU] rating to a Buy from a a Neutral in a research note published recently. A number of analysts have revised their coverage, including Morgan Stanley’s analysts, who increased its forecast for the stock in mid December from “an Underweight” to “an Overweight”. Jefferies also remained covering ROKU and has increased its forecast on December 11, 2025 with a “Buy” recommendation from previously “Hold” rating. Piper Sandler revised its rating on November 03, 2025. It rated ROKU as “an Overweight” which previously was an “a Neutral”.
Price Performance Review of ROKU
On Tuesday, Roku Inc [NASDAQ:ROKU] saw its stock fall -1.22% to $113.28. Over the last five days, the stock has gained 1.83%. Roku Inc shares have risen nearly 52.07% since the year began. Nevertheless, the stocks have risen 4.42% over the past one year. While a 52-week high of $116.66 was reached on 01/05/26, a 52-week low of $52.43 was recorded on 01/02/26.
Levels Of Support And Resistance For ROKU Stock
The 24-hour chart illustrates a support level at 111.21, which if violated will result in even more drops to 109.13. On the upside, there is a resistance level at 115.29. A further resistance level may holdings at 117.30.
How much short interest is there in Roku Inc?
A steep rise in short interest was recorded in Roku Inc stocks on 2025-12-15, growing by 1.15 million shares to a total of 7.02 million shares. Yahoo Finance data shows the prior-month short interest on 2025-11-14 was 5.88 million shares. There was a rise of 16.31%, which implies that there is a positive sentiment for the stock.
The most recent change occurred on November 03, 2025 when Pivotal Research Group resumed its ‘”a Buy”‘ rating for the stock and retained the price target to $135.
