Recent Insider Activity Suggests Potential Gains for Wayfair Inc (W)

Roman Campbell

Wayfair Inc’s recently made public that its Officer Tan Fiona acquired Company’s shares for reported $1.07 million on Jan 13 ’26. In the deal valued at $119.00 per share,9,000 shares were bought.

Then, Shah Niraj bought 6,000 shares, generating $686,280 in total proceeds.

Before that, Conine Steven bought 6,000 shares. Wayfair Inc shares valued at $686,280 were divested by the Officer at a price of $114.38 per share.

Barclays upgraded its Wayfair Inc [W] rating to an Overweight from a an Equal weight in a research note published recently. A number of analysts have revised their coverage, including Jefferies’s analysts, who decreased its forecast for the stock in early December from “a Buy” to “a Hold”. Gordon Haskett also remained covering W and has increased its forecast on October 28, 2025 with a “Buy” recommendation from previously “Accumulate” rating. BofA Securities revised its rating on October 28, 2025. It rated W as “a Buy” which previously was an “a Neutral”.

Price Performance Review of W

On Tuesday, Wayfair Inc [NYSE:W] saw its stock jump 3.67% to $119.05. Over the last five days, the stock has gained 8.62%. Wayfair Inc shares have risen nearly 169.95% since the year began. Nevertheless, the stocks have risen 18.56% over the past one year.

How much short interest is there in Wayfair Inc?

A steep rise in short interest was recorded in Wayfair Inc stocks on 2025-12-31, dropping by -0.54 million shares to a total of 15.57 million shares. Yahoo Finance data shows the prior-month short interest on 2025-11-28 was 16.11 million shares. There was a decline of -3.44%, which implies that there is a negative sentiment for the stock.

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