The buying and selling of stock by a company’s insider give investors a sense that the stock will rise or fall in the future. Harley-Davidson, Inc shares valued at $266,954 were sold by Mansfield Luke Christopher on Nov 20 ’25. At $23.21 per share, Mansfield Luke Christopher sold 11,500 shares. The insider’s holdings dropped to 12,055 shares worth approximately $0.25 million following the completion of this transaction.
Also, Mansfield Luke Christopher purchased 11,500 shares, netting a total of over 266,954 in proceeds.
Before that, Do Charles had sold 4,136 shares from its account. In a trade valued at $105,509, the Sr. Vice President, HDFSI traded Harley-Davidson, Inc shares for $25.51 each. Upon closing the transaction, the insider’s holdings decreased to 4,136 shares, worth approximately $3855.81.
As published in their initiating research note from Loop Capital on November 25, 2025, Harley-Davidson, Inc [HOG] has been a Hold and the price target has been revised to $21. Analysts at DA Davidson resumed the stock at ‘”a Buy”‘ outlook in a report released in early November. As of October 27, 2025, Morgan Stanley has decreased its “an Equal-weight” rating to a “an Underweight” for HOG. Earlier on August 25, 2025, DA Davidson resumed its rating. Their recommendation was “a Buy” for HOG stock.
Analyzing HOG Stock Performance
On last trading session, Harley-Davidson, Inc [NYSE: HOG] rose 0.10% to $21.07. The stock’s lowest price that day was $20.87, but it reached a high of $21.185 in the same session. During the last five days, there has been a drop of approximately -0.38%. Over the course of the year, Harley-Davidson, Inc shares have dropped approximately -27.02%.
Support And Resistance Levels for Harley-Davidson, Inc (HOG)
RSI (Relative Strength Index) is 43.18 on the 14-day chart, showing neutral technical sentiment.
Is Harley-Davidson, Inc subject to short interest?
Stocks of Harley-Davidson, Inc saw a sharp steep in short interest on 2025-12-31 dropping by -0.93 million shares to 16.53 million. Data from Yahoo Finance shows that the short interest on 2025-11-28 was 17.46 million shares. A decline of -5.63% in short interest reflects a positive sentiment towards the stock. Despite the fact that short shares comprise just 5.89 of the overall float, the days-to-cover ratio (short ratio) decline to 5.89.
Which companies own the most shares of Harley-Davidson, Inc (HOG)?
In terms of Harley-Davidson, Inc share price expectations, FactSet research, analysts set an average price target of 26.5 in the next 12 months, up nearly 25.89% from the previous closing price of $21.05. Analysts anticipate Harley-Davidson, Inc stock to reach 34 by 2026, with the lowest price target being 21. In spite of this, 13 analysts ranked Harley-Davidson, Inc stock as Hold at the end of 2026. On January 23, 2025, Citigroup assigned a price target of “a Neutral” to the stock and reiterated coverage with a $31.
