Primo Brands Corp’s recent filing unveils that its Director STANBROOK STEVEN P acquired Company’s shares for reported $0.3 million on Aug 12 ’25. In the deal valued at $24.04 per share,12,400 shares were bought. As a result of this transaction, STANBROOK STEVEN P now holds 125,025 shares worth roughly $3.07 million.
Then, Rietbroek Robbert bought 8,285 shares, generating $199,834 in total proceeds. Upon buying the shares at $24.12, the Chief Executive Officer now owns 586,349 shares.
Before that, Lee Tony W sold 50,657,562 shares. Primo Brands Corp shares valued at $1,604,324,989 were divested by the Director at a price of $31.67 per share. As a result of the transaction, Lee Tony W now holds 116,210,806 shares, worth roughly $2.85 billion.
Deutsche Bank downgraded its Primo Brands Corp [PRMB] rating to a Hold from a a Buy in a research note published recently. A number of analysts have revised their coverage, including Morgan Stanley’s analysts, who began to cover the stock in early July with a ‘”an Overweight”‘ rating. Barclays began covering PRMB with “an Overweight” recommendation on June 04, 2025. BofA Securities started covering the stock on May 28, 2025. It rated PRMB as “a Buy”.
Price Performance Review of PRMB
On Friday, Primo Brands Corp [NYSE:PRMB] saw its stock fall -0.12% to $24.54. Over the last five days, the stock has gained 3.59%. Primo Brands Corp shares have risen nearly 16.84% since the year began. Nevertheless, the stocks have fallen -20.25% over the past one year. While a 52-week high of $35.85 was reached on 03/31/25, a 52-week low of $20.87 was recorded on 08/07/25.
Levels Of Support And Resistance For PRMB Stock
The 24-hour chart illustrates a support level at 24.34, which if violated will result in even more drops to 24.13. On the upside, there is a resistance level at 24.81. A further resistance level may holdings at 25.08.
How much short interest is there in Primo Brands Corp?
A steep rise in short interest was recorded in Primo Brands Corp stocks on 2025-07-31, dropping by -1.18 million shares to a total of 14.58 million shares. Yahoo Finance data shows the prior-month short interest on 2025-06-30 was 15.76 million shares. There was a decline of -8.1%, which implies that there is a negative sentiment for the stock.
The most recent change occurred on May 12, 2025 when Mizuho began covering the stock and recommended ‘”an Outperform”‘ rating along with a $43 price target.
