Investors can expect a company’s stock to rise or fall based on the buying and selling of stock by its insiders. Primo Brands Corp shares valued at $97,840 were purchased by Cramer Michael John on Aug 14 ’25. At $24.46 per share, Cramer Michael John acquired 4,000 shares. The insider’s holdings grew to 12,762 shares worth approximately $0.28 million following the completion of this transaction.
Also, STANBROOK STEVEN P purchased 12,400 shares, netting a total of over 298,105 in proceeds. Following the buying of shares at $24.04 each, the insider now holds 125,025 shares.
Before that, Rietbroek Robbert had added 8,285 shares to its account. In a trade valued at $199,834, the Chief Executive Officer bought Primo Brands Corp shares for $24.12 each. Upon closing the transaction, the insider’s holdings increased to 8,285 shares, worth approximately $12.92 million.
As published in their initiating research note from Goldman on September 11, 2025, Primo Brands Corp [PRMB] has been a Neutral and the price target has been revised to $25. Analysts at Deutsche Bank downgraded the stock from ‘”a Buy”‘ to ‘”a Hold”‘ outlook in a report released in early August. As of July 02, 2025, Morgan Stanley has initiated its “an Overweight” rating for PRMB. Earlier on June 04, 2025, Barclays initiated its rating. Their recommendation was “an Overweight” for PRMB stock.
Analyzing PRMB Stock Performance
On last trading session, Primo Brands Corp [NYSE: PRMB] rose 0.55% to $22.03. The stock’s lowest price that day was $21.57, but it reached a high of $22.05 in the same session. During the last five days, there has been a drop of approximately -2.00%. Over the course of the year, Primo Brands Corp shares have dropped approximately -9.94%. Shares of the company reached a 52-week high of $35.85 on 03/31/25 and a 52-week low of $21.56 on 10/02/25.
Support And Resistance Levels for Primo Brands Corp (PRMB)
According to the 24-hour chart, there is a support level at 21.71, which, if violated, would cause prices to drop to 21.39. In the upper region, resistance lies at 22.20. The next price resistance is at 22.37. RSI (Relative Strength Index) is 29.36 on the 14-day chart, showing oversold technical sentiment.
Is Primo Brands Corp subject to short interest?
Stocks of Primo Brands Corp saw a sharp rise in short interest on 2025-09-15 jumping by 7.11 million shares to 17.36 million. Data from Yahoo Finance shows that the short interest on 2025-08-15 was 10.26 million shares. A jump of 40.93% in short interest reflects a negative sentiment towards the stock. Despite the fact that short shares comprise just 3.51 of the overall float, the days-to-cover ratio (short ratio) jumped to 3.51.
Which companies own the most shares of Primo Brands Corp (PRMB)?
In terms of Primo Brands Corp share price expectations, FactSet research, analysts set an average price target of 40 in the next 12 months, up nearly 82.57% from the previous closing price of $21.91. Analysts anticipate Primo Brands Corp stock to reach 40 by 2025, with the lowest price target being 40. On May 28, 2025, BofA Securities assigned a price target of “a Buy” to the stock and initiated coverage with a $42.
