COCO short interest jump by 6.22%, reflecting negative sentiment

CHWY Stock

Investors can expect a company’s stock to rise or fall based on the buying and selling of stock by its insiders. Vita Coco Company Inc shares valued at $643,895 were sold by Roper Martin on Sep 30 ’25. At $42.93 per share, Roper Martin sold 15,000 shares. The insider’s holdings dropped to 242,515 shares worth approximately $10.36 million following the completion of this transaction.

Also, Roper Martin sold 15,000 shares, netting a total of over 606,725 in proceeds. Following the sale of shares at $40.45 each, the insider now holds 247,515 shares.

Before that, Roper Martin had sold 5,000 shares from its account. In a trade valued at $214,600, the Chief Executive Officer traded Vita Coco Company Inc shares for $42.92 each. Upon closing the transaction, the insider’s holdings decreased to 5,000 shares, worth approximately $13.19 million.

As published in their initiating research note from Needham on September 24, 2025, Vita Coco Company Inc [COCO] has been a Hold. Analysts at Piper Sandler upgraded the stock from ‘”a Neutral”‘ to ‘”an Overweight”‘ outlook in a report released in mid August. As of January 27, 2025, Stephens has decreased its “an Overweight” rating to a “an Equal-weight” for COCO. Earlier on July 24, 2024, Jefferies resumed its rating. Their recommendation was “a Buy” for COCO stock.

Analyzing COCO Stock Performance

On last trading session, Vita Coco Company Inc [NASDAQ: COCO] rose 0.71% to $42.71. The stock’s lowest price that day was $41.79, but it reached a high of $42.77 in the same session. During the last five days, there has been a surge of approximately 9.48%. Over the course of the year, Vita Coco Company Inc shares have jumped approximately 50.87%. Shares of the company reached a 52-week high of $43.28 on 09/30/25 and a 52-week low of $25.79 on 04/04/25.

Support And Resistance Levels for Vita Coco Company Inc (COCO)

According to the 24-hour chart, there is a support level at 42.08, which, if violated, would cause prices to drop to 41.44. In the upper region, resistance lies at 43.06. The next price resistance is at 43.40. RSI (Relative Strength Index) is 64.61 on the 14-day chart, showing neutral technical sentiment.

Is Vita Coco Company Inc subject to short interest?

Stocks of Vita Coco Company Inc saw a sharp rise in short interest on 2025-09-15 jumping by 0.3 million shares to 4.91 million. Data from Yahoo Finance shows that the short interest on 2025-08-15 was 4.6 million shares. A jump of 6.22% in short interest reflects a negative sentiment towards the stock. Despite the fact that short shares comprise just 5.72 of the overall float, the days-to-cover ratio (short ratio) jumped to 5.72.

Which companies own the most shares of Vita Coco Company Inc (COCO)?

In terms of Vita Coco Company Inc share price expectations, FactSet research, analysts set an average price target of 41 in the next 12 months, down nearly -3.32% from the previous closing price of $42.41. Analysts anticipate Vita Coco Company Inc stock to reach 41 by 2025, with the lowest price target being 41. In spite of this, 5 analysts ranked Vita Coco Company Inc stock as Buy at the end of 2025. On July 12, 2024, Piper Sandler assigned a price target of “a Neutral” to the stock and downgraded coverage with a $28.

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