The Attractiveness of Investing In e.l.f. Beauty Inc (ELF) is Growing

CHWY Stock

e.l.f. Beauty Inc’s filing revealed that its Chief Executive Officer AMIN TARANG unloaded Company’s shares for reported $15.38 million on Oct 01 ’25. In the deal valued at $132.24 per share,116,315 shares were sold. As a result of this transaction, AMIN TARANG now holds 81,818 shares worth roughly $11.32 million.

Then, TARANG AMIN bought 116,315 shares, generating $15,409,411 in total proceeds.

Before that, MARCHISOTTO KORY sold 10,812 shares. e.l.f. Beauty Inc shares valued at $1,621,800 were divested by the insider at a price of $150.00 per share. As a result of the transaction, MARCHISOTTO KORY now holds 133,976 shares, worth roughly $18.53 million.

A number of analysts have revised their coverage, including Deutsche Bank’s analysts, who decreased its forecast for the stock in early September from “a Buy” to “a Hold”. Deutsche Bank also remained covering ELF and has increased its forecast on August 08, 2025 with a “Buy” recommendation from previously “Hold” rating. UBS revised its rating on February 07, 2025. It rated ELF as “a Neutral” which previously was an “a Buy”.

Price Performance Review of ELF

On Monday, e.l.f. Beauty Inc [NYSE:ELF] saw its stock jump 2.76% to $138.32. Over the last five days, the stock has gained 5.43%. e.l.f. Beauty Inc shares have risen nearly 30.96% since the year began. Nevertheless, the stocks have risen 10.17% over the past one year. While a 52-week high of $150.99 was reached on 09/17/25, a 52-week low of $49.40 was recorded on 04/16/25.

Levels Of Support And Resistance For ELF Stock

The 24-hour chart illustrates a support level at 136.40, which if violated will result in even more drops to 134.49. On the upside, there is a resistance level at 140.17. A further resistance level may holdings at 142.03.

How much short interest is there in e.l.f. Beauty Inc?

A steep rise in short interest was recorded in e.l.f. Beauty Inc stocks on 2025-09-15, growing by 0.51 million shares to a total of 5.89 million shares. Yahoo Finance data shows the prior-month short interest on 2025-08-15 was 5.38 million shares. There was a rise of 8.63%, which implies that there is a positive sentiment for the stock.

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