Vital Farms Inc’s filing revealed that its Director MATTHEW OHAYER acquired Company’s shares for reported $2.45 million on Dec 01 ’25. In the deal valued at $32.70 per share,75,000 shares were bought.
Then, OHAYER MATTHEW sold 25,000 shares, generating $798,046 in total proceeds. Upon selling the shares at $31.92, the EXECUTIVE CHAIRPERSON now owns 6,422,070 shares.
Before that, OHAYER MATTHEW sold 5,000 shares. Vital Farms Inc shares valued at $188,900 were divested by the EXECUTIVE CHAIRPERSON at a price of $37.78 per share. As a result of the transaction, OHAYER MATTHEW now holds 6,417,070 shares, worth roughly $199.96 million.
The Benchmark Company initiated its Vital Farms Inc [VITL] rating to a Buy in a research note published on November 13, 2025; the price target was $60. A number of analysts have revised their coverage, including Telsey Advisory Group’s analysts, who remained covering the stock and in early August has reiterated a ‘”an Outperform”‘ rating for it. Mizuho began covering VITL with “an Outperform” recommendation on July 08, 2025. BMO Capital Markets started covering the stock on May 06, 2025. It rated VITL as “an Outperform”.
Price Performance Review of VITL
On Tuesday, Vital Farms Inc [NASDAQ:VITL] saw its stock fall -5.35% to $31.16. Over the last five days, the stock has gained 1.60%. Vital Farms Inc shares have fallen nearly -3.65% since the year began. Nevertheless, the stocks have fallen -17.33% over the past one year. While a 52-week high of $53.12 was reached on 08/27/25, a 52-week low of $28.87 was recorded on 03/21/25.
Levels Of Support And Resistance For VITL Stock
The 24-hour chart illustrates a support level at 30.42, which if violated will result in even more drops to 29.67. On the upside, there is a resistance level at 32.43. A further resistance level may holdings at 33.70.
How much short interest is there in Vital Farms Inc?
A steep rise in short interest was recorded in Vital Farms Inc stocks on 2025-11-14, growing by 0.15 million shares to a total of 9.71 million shares. Yahoo Finance data shows the prior-month short interest on 2025-10-15 was 9.56 million shares. There was a rise of 1.5%, which implies that there is a positive sentiment for the stock.
The most recent change occurred on March 24, 2025 when Morgan Stanley began covering the stock and recommended ‘”an Overweight”‘ rating along with a $30 price target.
