The buying and selling of stock by a company’s insider give investors a sense that the stock will rise or fall in the future. Vera Bradley Inc shares valued at $493,750 were purchased by Meslow Andrew on Dec 12 ’25. At $1.98 per share, Meslow Andrew acquired 250,000 shares. The insider’s holdings grew to 550,000 shares worth approximately $1.33 million following the completion of this transaction.
Also, Meslow Andrew purchased 50,000 shares, netting a total of over 96,455 in proceeds. Following the buying of shares at $1.93 each, the insider now holds 600,000 shares.
Before that, Bickley Ian had added 53,000 shares to its account. In a trade valued at $103,032, the Director bought Vera Bradley Inc shares for $1.94 each. Upon closing the transaction, the insider’s holdings increased to 53,000 shares, worth approximately $2.04 million.
As published in their initiating research note from Noble Capital Markets on June 16, 2022, Vera Bradley Inc [VRA] has been an Outperform and the price target has been revised to $8. Analysts at Cowen downgraded the stock from ‘”an Outperform”‘ to ‘”a Market perform”‘ outlook in a report released in late March. As of March 12, 2020, Telsey Advisory Group has reiterated its “Market perform” rating for VRA. Earlier on December 17, 2019, Cowen upgraded its rating. Their new recommendation was “an Outperform” for VRA stock which previously was a “a Market perform”.
Analyzing VRA Stock Performance
On last trading session, Vera Bradley Inc [NASDAQ: VRA] rose 10.00% to $2.42. The stock’s lowest price that day was $2.23, but it reached a high of $2.44 in the same session. During the last five days, there has been a surge of approximately 4.76%. Over the course of the year, Vera Bradley Inc shares have dropped approximately -32.78%. Shares of the company reached a 52-week high of $4.00 on 01/16/25 and a 52-week low of $1.39 on 12/11/25.
Support And Resistance Levels for Vera Bradley Inc (VRA)
According to the 24-hour chart, there is a support level at 2.29, which, if violated, would cause prices to drop to 2.15. In the upper region, resistance lies at 2.50. The next price resistance is at 2.57. RSI (Relative Strength Index) is 54.08 on the 14-day chart, showing neutral technical sentiment.
Is Vera Bradley Inc subject to short interest?
Stocks of Vera Bradley Inc saw a sharp rise in short interest on 2025-12-15 jumping by 0.76 million shares to 2.08 million. Data from Yahoo Finance shows that the short interest on 2025-11-14 was 1.31 million shares. A jump of 36.8% in short interest reflects a negative sentiment towards the stock. Despite the fact that short shares comprise just 0.9 of the overall float, the days-to-cover ratio (short ratio) jumped to 0.9.
