Investors can expect a company’s stock to rise or fall based on the buying and selling of stock by its insiders. Flowers Foods, Inc shares valued at $4,488,750 were sold by McMullian Ryals on Sep 25 ’25. At $12.82 per share, McMullian Ryals sold 350,000 shares. The insider’s holdings dropped to 1,231,380 shares worth approximately $14.88 million following the completion of this transaction.
Also, Cox Cindy sold 3,600 shares, netting a total of over 54,000 in proceeds. Following the sale of shares at $15.00 each, the insider now holds 16,994 shares.
Before that, DEESE GEORGE E had added 6,000 shares to its account. In a trade valued at $101,039, the Director bought Flowers Foods, Inc shares for $16.84 each. Upon closing the transaction, the insider’s holdings increased to 6,000 shares, worth approximately $24.22 million.
As published in their initiating research note from Exane BNP Paribas on July 10, 2024, Flowers Foods, Inc [FLO] has been an Underperform and the price target has been revised to $20. Analysts at DA Davidson started covering the stock with ‘”a Neutral”‘ outlook in a report released in early March. As of March 03, 2023, Deutsche Bank has increased its “Sell” rating to a “Hold” for FLO. Earlier on December 06, 2022, Deutsche Bank downgraded its rating. Their new recommendation was “a Sell” for FLO stock which previously was a “a Hold”.
Analyzing FLO Stock Performance
On last trading session, Flowers Foods, Inc [NYSE: FLO] plunged -0.66% to $12.08. The stock’s lowest price that day was $12.04, but it reached a high of $12.245 in the same session. During the last five days, there has been a drop of approximately -3.82%. Over the course of the year, Flowers Foods, Inc shares have dropped approximately -45.85%. Shares of the company reached a 52-week high of $20.92 on 01/03/25 and a 52-week low of $12.04 on 10/30/25.
Support And Resistance Levels for Flowers Foods, Inc (FLO)
According to the 24-hour chart, there is a support level at 12.00, which, if violated, would cause prices to drop to 11.92. In the upper region, resistance lies at 12.20. The next price resistance is at 12.33. RSI (Relative Strength Index) is 32.31 on the 14-day chart, showing neutral technical sentiment.
Is Flowers Foods, Inc subject to short interest?
Stocks of Flowers Foods, Inc saw a sharp steep in short interest on 2025-10-15 dropping by -0.31 million shares to 18.85 million. Data from Yahoo Finance shows that the short interest on 2025-09-15 was 19.16 million shares. A decline of -1.65% in short interest reflects a positive sentiment towards the stock. Despite the fact that short shares comprise just 4.4 of the overall float, the days-to-cover ratio (short ratio) decline to 4.4.
Which companies own the most shares of Flowers Foods, Inc (FLO)?
In terms of Flowers Foods, Inc share price expectations, FactSet research, analysts set an average price target of 23 in the next 12 months, up nearly 89.14% from the previous closing price of $12.16. Analysts anticipate Flowers Foods, Inc stock to reach 25 by 2025, with the lowest price target being 20. In spite of this, 1 analysts ranked Flowers Foods, Inc stock as Hold at the end of 2025. On May 25, 2021, Stephens assigned a price target of “an Equal-weight” to the stock and resumed coverage with a $25.
