Kroger Co [KR] Shares Fall Approximately -4.31% Over the Year

Jaxson Clark

Investors can speculate about the future of a stock by watching how its insiders buy and sell stocks. Kroger Co shares valued at $272,834 were sold by MOORE CLYDE R on Jul 16 ’25. At $71.61 per share, MOORE CLYDE R sold 3,810 shares. The insider’s holdings dropped to 85,850 shares worth approximately $5.13 million following the completion of this transaction.

Also, MOORE CLYDE R purchased 3,810 shares, netting a total of over 272,834 in proceeds.

Before that, MOORE CLYDE R had sold 26,814 shares from its account. In a trade valued at $1,890,387, the Director traded Kroger Co shares for $70.50 each. Upon closing the transaction, the insider’s holdings decreased to 26,814 shares, worth approximately $5.93 million.

As published in a research note from Deutsche Bank on January 08, 2026, Kroger Co [KR] has been rated up from a Hold to a Buy and the price target has been revised to $75. Analysts at Telsey Advisory Group resumed the stock at ‘”an Outperform”‘ outlook in a report released in early December. As of September 17, 2025, Roth Capital has increased its “Neutral” rating to a “Buy” for KR. Earlier on August 20, 2025, JP Morgan downgraded its rating. Their new recommendation was “a Neutral” for KR stock which previously was a “an Overweight”.

Analyzing KR Stock Performance

On last trading session, Kroger Co [NYSE: KR] rose 0.86% to $59.79. The stock’s lowest price that day was $58.6, but it reached a high of $60.65 in the same session. During the last five days, there has been a drop of approximately -4.31%. Over the course of the year, Kroger Co shares have dropped approximately -1.37%. Shares of the company reached a 52-week high of $62.99 on 01/02/26 and a 52-week low of $58.60 on 01/08/26.

Support And Resistance Levels for Kroger Co (KR)

According to the 24-hour chart, there is a support level at 58.71, which, if violated, would cause prices to drop to 57.63. In the upper region, resistance lies at 60.76. The next price resistance is at 61.73. RSI (Relative Strength Index) is 34.41 on the 14-day chart, showing neutral technical sentiment.

Is Kroger Co subject to short interest?

Stocks of Kroger Co saw a sharp rise in short interest on 2025-12-15 jumping by 2.57 million shares to 31.36 million. Data from Yahoo Finance shows that the short interest on 2025-11-14 was 28.79 million shares. A jump of 8.18% in short interest reflects a negative sentiment towards the stock. Despite the fact that short shares comprise just 4.22 of the overall float, the days-to-cover ratio (short ratio) jumped to 4.22.

Which companies own the most shares of Kroger Co (KR)?

In terms of Kroger Co share price expectations, FactSet research, analysts set an average price target of 74 in the next 12 months, up nearly 24.83% from the previous closing price of $59.28. Analysts anticipate Kroger Co stock to reach 85 by 2026, with the lowest price target being 68. In spite of this, 29 analysts ranked Kroger Co stock as Buy at the end of 2026. On July 21, 2025, Barclays assigned a price target of “an Equal weight” to the stock and initiated coverage with a $75.

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