The buying and selling of stock by a company’s insider give investors a sense that the stock will rise or fall in the future. Netflix Inc shares valued at $39,077,470 were sold by HASTINGS REED on Jan 02 ’26. At $91.67 per share, HASTINGS REED sold 426,290 shares. The insider’s holdings dropped to 3,940 shares worth approximately $0.35 million following the completion of this transaction.
Also, Reed Hastings purchased 426,290 shares, netting a total of over 39,077,465 in proceeds.
Before that, HASTINGS REED had sold 375,470 shares from its account. In a trade valued at $40,712,436, the Director traded Netflix Inc shares for $108.43 each. Upon closing the transaction, the insider’s holdings decreased to 375,470 shares, worth approximately $0.35 million.
As published in their initiating research note from HSBC Securities on January 12, 2026, Netflix Inc [NFLX] has been a Buy and the price target has been revised to $107. Analysts at Goldman resumed the stock at ‘”a Neutral”‘ outlook in a report released in early January. As of December 08, 2025, Rosenblatt has decreased its “Buy” rating to a “Neutral” for NFLX. Earlier on December 08, 2025, Pivotal Research Group downgraded its rating. Their new recommendation was “a Hold” for NFLX stock which previously was a “a Buy”.
Analyzing NFLX Stock Performance
On last trading session, Netflix Inc [NASDAQ: NFLX] plunged -1.96% to $88.55. The stock’s lowest price that day was $87.955, but it reached a high of $91.58 in the same session. During the last five days, there has been a drop of approximately -2.40%. Over the course of the year, Netflix Inc shares have jumped approximately 5.38%.
Is Netflix Inc subject to short interest?
Stocks of Netflix Inc saw a sharp steep in short interest on 2025-12-31 dropping by -7.46 million shares to 67.75 million. Data from Yahoo Finance shows that the short interest on 2025-11-28 was 75.21 million shares. A decline of -11.02% in short interest reflects a positive sentiment towards the stock. Despite the fact that short shares comprise just 1.46 of the overall float, the days-to-cover ratio (short ratio) decline to 1.46.
Which companies own the most shares of Netflix Inc (NFLX)?
In terms of Netflix Inc share price expectations, FactSet research, analysts set an average price target of 134.5 in the next 12 months, up nearly 48.91% from the previous closing price of $90.32. Analysts anticipate Netflix Inc stock to reach 152 by 2026, with the lowest price target being 100. In spite of this, 42 analysts ranked Netflix Inc stock as Buy at the end of 2026. On November 18, 2025, Barclays assigned a price target of “an Equal weight” to the stock and reiterated coverage with a $110.
