Investors can expect a company’s stock to rise or fall based on the buying and selling of stock by its insiders. Williams-Sonoma, Inc shares valued at $7,258,551 were sold by ALBER LAURA on Jan 15 ’26. At $207.39 per share, ALBER LAURA sold 35,000 shares. The insider’s holdings dropped to 806,537 shares worth approximately $173.84 million following the completion of this transaction.
Also, Yearout Karalyn sold 767 shares, netting a total of over 157,358 in proceeds. Following the sale of shares at $205.16 each, the insider now holds 13,236 shares.
Before that, LAURA ALBER had added 35,000 shares to its account. In a trade valued at $7,257,055, the OFFICER bought Williams-Sonoma, Inc shares for $207.34 each.
As published in a research note from Telsey Advisory Group on November 20, 2025, Williams-Sonoma, Inc [WSM] has been retained to an Outperform and the price target has been revised to $220. Analysts at Gordon Haskett upgraded the stock from ‘”a Hold”‘ to ‘”a Buy”‘ outlook in a report released in late July. As of May 19, 2025, Barclays has increased its “an Underweight” rating to a “an Equal weight” for WSM. Earlier on May 19, 2025, Telsey Advisory Group resumed its rating. Their recommendation was “an Outperform” for WSM stock.
Analyzing WSM Stock Performance
On last trading session, Williams-Sonoma, Inc [NYSE: WSM] rose 4.69% to $215.54. The stock’s lowest price that day was $205.71, but it reached a high of $217.16 in the same session. During the last five days, there has been a surge of approximately 3.59%. Over the course of the year, Williams-Sonoma, Inc shares have jumped approximately 6.27%.
Is Williams-Sonoma, Inc subject to short interest?
Stocks of Williams-Sonoma, Inc saw a sharp rise in short interest on 2025-12-31 jumping by 0.65 million shares to 8.26 million. Data from Yahoo Finance shows that the short interest on 2025-11-28 was 7.61 million shares. A jump of 7.85% in short interest reflects a negative sentiment towards the stock. Despite the fact that short shares comprise just 6.9 of the overall float, the days-to-cover ratio (short ratio) jumped to 6.9.
Which companies own the most shares of Williams-Sonoma, Inc (WSM)?
In terms of Williams-Sonoma, Inc share price expectations, FactSet research, analysts set an average price target of 209 in the next 12 months, up nearly 1.51% from the previous closing price of $205.89. Analysts anticipate Williams-Sonoma, Inc stock to reach 230 by 2026, with the lowest price target being 175. In spite of this, 14 analysts ranked Williams-Sonoma, Inc stock as Hold at the end of 2026. On April 25, 2025, KeyBanc Capital Markets assigned a price target of “an Overweight” to the stock and upgraded coverage with a $181.






